Articles Tagged ‘StackAdapt’

Programmatic-Advertising

ICYMI: StackAdapt adds reporting for offline sales

Plus, Twitter grows its partner program and Mindshare picks up Media Agency of the Year honours from the Effies.

programmaticads

StackAdapt adds forecasting to its DSP

The new tool provides pre-campaign insights to make sure media buyers are planning effectively.

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StackAdapt adds programmatic audio to the platform

With over half of Canadians tuning in, the DSP layers podcasts, streaming music and digital radio into the programmatic media mix.

Page Contect AI

StackAdapt preps context-based, cookie-free targeting

The programmatic platform believes its AI product can provide effective targeting simply based on context of a webpage.

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What Magnite’s moves mean for the CTV landscape

Increasing its scale via SpotX deal will make it the largest independent CTV and video ad platform, and one of the few big global players with a Canadian presence.

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Crucial Interactive partners with Videology and StackAdapt for Contobox Video

Petar Bozinovski, president, Crucial Interactive, said a growing desire for video from clients led to the expansion of the interactive unit.

Ildar

StackAdapt adds in-app programmatic abilities

CEO Ildar Shar on its partnership with PubNative and why it has shifted its business to focus solely on advertisers.

Desktop

StackAdapt to launch in early February

New technology from Toronto start-up Collective Roll puts native advertising in real-time bidding exchange market.