Articles Tagged ‘Toyota Canada’
Simons kicks off first sports sponsorship deal with the NSL
As a fashion partner, the brand will dress the league’s reporters and create content highlighting the players’ styles.
Toyota ups radio spend, Desjardins Group pulls back
Government of Quebec was the third most active advertiser from Oct. 21 to 27.
The top 10 brands at the 2024 Olympics
AdEase shares its report on who had the largest TV presence during this year’s Games.
Bell tops AdEase TV’s most active advertiser ranking
The company ranked second in Vancouver and Toronto, fourth in Calgary and fifth in Montreal.
Toyota Canada named Olympic and Paralympic sponsor
The national sponsorships stem from a global Olympic deal struck last year.
Toyota bolsters sponsorship portfolio
With four new sponsorships including Freestyle Canada and Wheelchair Basketball Canada, the automaker is making its foray into amateur sports for more grassroots marketing efforts.
Toyota pairs with Discovery for Highway Thru Hell spin-off
The automaker will also appear in the Discovery series’ sixth season, representing the fifth consecutive year it has served as a sponsor.
Toyota signs with YouTube FanFest
The car co marks the first sponsor for the event, which is moving from Yonge-Dundas Square to the Molson Canadian Amphitheatre.
CTV gears up for Super Bowl 50
The field is set in California, but next year’s impending simsub decision is weighing heavy on the minds of industry members heading into this weekend’s game.
Twitter TV conversation targeting arrives in Canada
The social network has expanded the program launched in the US and UK this November.
Bell Media launches with Toyota Canada for Refined
The branded content series will be broadcast on the Discovery Canada website.
Toyota Canada uses consumers to tell its story
The carmaker has partnered with Saatchi & Saatchi on its new social media campaign, which tells the stories of eight Toyota owners and their vehicles.
