Mobile
CBC greenlights new web series Coming In
The series tells the story of a gay man who wakes up straight the morning of his wedding. (Series creators Graydon Sheppard and Kyle Humphrey pictured.)
CPAX reveals its biggest spenders
The exchange service has released the top buyer and brand rankings for the month of April.
Video streaming up on tablets and smartphones: MTM
Streaming on both platforms has seen double-digit increases in the latest cellphone and tablet reports.
Facebook adds video to Audience Network
Marketers will be able to add video to in-stream or in-article formats across the company’s third-party collection of sites.
Cue Media adds to director list
The digital media co has hired Susan Courtney, Alison Demelis (pictured) and Jake Labow.
Quebecor sees gains across segments
The company’s media division saw a revenue increase of $6 million.
Instagram adds retargeting unit
Facebook has brought its Dynamic Ads to the platform, and also expanded the unit to include travel.
Adelphic, Juice Mobile broker a buy-side partnership
Trading desks can access two different buying methods on the demand-side platform.
Top-level shuffle at AOL Canada
Brad Cressman (pictured) has been named country lead as Joe Strolz is promoted to head of Americas.
Yahoo Canada’s Olympic plans
The online platform has tied up with former Canadian soccer player Karina LeBlanc for its coverage of the Rio games.
NewFronts: Big Bird and the NBA join YouTube in New York
The Google streamer announced programmatic guaranteed for DoubleClick Bid Manager, and also unveiled partnerships with the NBA and Sesame Street.
The Star launches redesigned website
As part of its overall digital transformation, the Toronto publication has introduced a mobile-friendly site.
Connected Interactive gets gaming
Marketers can integrate their brands into any of the three games the ad tech company has launched.
Instagram expands Carousel ad unit
Advertisers are now able to add videos into the swipeable unit.
Coca-Cola shares musical moments
The brand evolves its “Share a Coke” campaign by offering summery Spotify playlists through unique labels.
- Some GroupM Canada senior executives have left the agency
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
