Returning series post strong ratings for CBC
Season two of Burden of Truth saw a 50% increase in average audience, while Coroner was the pubcaster’s most-watched drama premiere in four years.
TSN ushers in new sponsors for Curling Skins
While local advertisers will play a part, national brands such as Kubota and Meridian Manufacturing have also stepped into the game.
ICYMI: Shopify’s new platform, Chatelaine’s new EIC
Plus, all the details for the All Stars Weekend broadcast.
Tom Olesinski steps down at Havas Media
The move will see media president Alex Panousis become the executive lead for the media group, reporting to president Lisa Evia in Chicago.
New NBA package lets you stream in 10-minute intervals
The league is hoping to capitalize on its growing Canadian audience, which is increasingly into social.
TheScore’s first quarter goes smoothly
The mobile sports media co. hit record revenue, crediting Canadian direct sales and U.S. programmatic operations for its success.
Rogers grows its media, overall revenue in Q4
Despite various cost efficiencies during the quarter, media expenditures were also up.
CBC whips up more Great Canadian Baking Show
Season two of the format was the CBC’s most-watched factual entertainment series during the 2017/18 broadcast season.
Verizon Media, BuzzFeed announce layoffs
Cuts at Verizon would affect approximately 7% of its workforce, while BuzzFeed is looking to shed 15% of its staff.
Matthew Logue to step down as MKTG president
After 10 years with the agency that has been acquired, quadrupled in size and brokered major deals, Logue says it’s time to move on.
RBC returns to the training ground
This year’s program will include more tour stops and a final competition in Calgary, allowing for more potential content.
Blue Ant Media presses play on gaming division
The partnership with Toronto-based Enthusiast Gaming will open doors for advertisers across categories, says VP Greg Trought.
Young Sheldon reigns victorious: Numeris
Big Bang pulled in a smaller average audience than its prequel series.
Pay TV popular, but viewed as ‘supplemental’: study
A new study by TiVo shows that most people combine OTT and TV, but view them differently.
TSN zeroes in on Canadian stories
After seven years, the popular docuseries will return to the airwaves.
- Some GroupM Canada senior executives have left the agency
- Havas Media Canada makes three senior leadership appointments
- Spotted! Warner Bros. rolls out bloody stunt for new Final Destination
- CMDC launches new campaign to champion local media
- Is GroupM being dismantled? Reports point to rebrand and restructuring
