America’s Got Talent reclaims the top spot: Numeris
After one week off the charts, the talent competition was back on top.
Pelmorex rebrands, names new CEO
Former Google Canada managing director Sam Sebastian joins as Pelmorex shifts towards an information networks data solutions business.
The most-liked ad formats are the most ignorable
According to a small survey from the Havas Asks Canada series, people are more likely to enjoy ad formats they can ignore.
Spotted! Tourism New Brunswick’s urban spin on whale watching
The tourism agency challenged urbanites to hail a cab and find out a bit more about the East Coast province.
Corus eyes VR with Vikings app launch
The show’s new VR experience will be available through mobile VR, which is currently the most popular delivery mechanism for the immersive medium.
The Honda Dealer Association holds onto the top: Media Monitors
The dealership bought the most radio advertising in Toronto for the week of July 17 to 23.
Streaming music services growing in popularity: study
Plus, despite the global reach of online radio, listeners still prefer local content.
Endy uses Union Station to bridge the urban and suburban
With previous campaigns hitting the millennial demo hard, the brand has decided to capitalize on its growing 35-and-up market.
Wynonna Earp renewed at Space
Season three will hit the channel in 2018.
Toyota’s blink-and-you’ll-miss-it ad
The Association of Quebec Toyota Dealers is playing with YouTube’s the “skip ad” button in its new super-short ad.
Jobs cut at Vice Canada
A $450 million investment has led the global company to divert its resources, resulting in around 10 layoffs in Canada.
ICYMI: Cameras roll on CBC drama, Toronto gets colourful with AR
Plus, UB Media is the first cinema advertising company to join COMB, and a set of new creative AOR announcements.
Corus announces return of Big Brother Canada
The show will return to Global during the 2018 broadcast season.
People Moves: Dentsu Aegis Network, Rumble and SportBox
Dentsu Aegis Network has hired its first-ever global chief technology officer to support its goal to go 100% digital by 2020.
Local ad sales drop on private radio: StatsCan
Overall operating revenues on private radio also dropped for the third straight year in 2016.
