BelVita starts well with V
As part of a year-long national campaign, the Mondelez-owned brand is partnering with the Quebec TV station.
Discovery Canada makes ratings waves with Cold Water Cowboys
The specialty channel netted one of its biggest premieres ever for the 10-part series about Newfoundlanders who make their living at sea.
Cottage Life unveils spring slate
The Blue Ant Media channel is looking to build off its fall launch with six new shows, including one in partnership with Timber Mart.
Canada’s mobile video inventory grows: TubeMogul
With an increase of 185% from October to December, Canada’s mobile video inventory is the fastest growing of any country on TubeMogul’s platform.
OMD tops 2013 Gunn Report
The report, which tallies award wins, also handed out nods for top holding company, campaign and advertiser of the year.
Google+ Hangout and Joyus launch live-streaming shopping show
In partnership with People and AOL StyleList, the 15-minute show titled The Best of Spring Style is a QVC-meets-beauty-vlogger format, running every weekday until March 7.
Biggest Loser doctor signs development deal
Pediatrician Joanna Dolgoff has signed a deal with Canadian Buck Productions to create a reality TV show around her gamified childhood obesity program.
Red Bull TV glides onto Xbox 360
Expanded live programming will be featured on the new Red Bull TV app, including the Air Race World Championship Series in Abu Dhabi on March 3.
Recipe to Riches launches a trivia widget
The CBC’s first season of the cross-country cooking show will include a digital widget that allows viewers to accumulate points to vote for their favourite contestant.
The Verdict: #Wearewinter
Derek Kent, CMO of the Canadian Olympic Committee, on the preliminary results of the organization’s largest-ever campaign.
The Big Bang Theory wins the week: BBM Canada
CTV’s Thursday night comedy brought in the most viewers for a single show during the week of Feb. 10 to 16, with the Olympics topping the weekly averaged shows.
‘Spirit of Radio’ returns to 102.1 The Edge
A new Sunday program featuring CFNY-era music signals a strategy shift at the Corus-owned radio station.
Heather Forrester joins TC Media
The former Appnexus country manager has joined the media company as VP of sales for shopper marketing, ad network and media.
Seacrest’s digital head joins Facebook for entertainment role
Ryan Seacrest Productions’ exec VP of new media, Sibyl Goldman, has left to join Facebook as the social media company’s head of entertainment partnerships.
ATN picks up Asia Cup 2014 cricket rights
One of Canada’s fastest-growing sports finds a home on the specialty network for the bi-annual tournament of South Asian teams.
