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Cottage Life reveals fall programming
The newest Blue Ant Media TV property launches Sept. 4 with series like The Fabulous Beekman Boys (pictured) and Buying Alaska.
Scotiabank renews partnership with Ti-Cats
The bank’s director of sponsorships and partnerships talks about the deal, which will see the bank become a founding partner of Tim Hortons Field.
Dentyne launches Rush
The Mondelez Canada brand has kicked off its new line with a millennial-targeting TV spot set in a ping pong bar.
Amazing Race Canada earns top ratings: BBM
The reality show dominated with 2.87 million viewers, while CTV Evening News was the top weekly show for Aug. 12 to 18.
Maison Birks makes a grand gesture
The jeweller has launched a contest with The Mix of Bell Media that allows Canadians to submit their proposals online for a chance to pop the question on the radio.
Gesca Media Sales hires Toronto GM
Merida Lake joins the company from Fresh Juice, as Gesca Media Sales’ La Presse+ releases new readership data.
ING introduces an unbelievable service
The bank is launching its Cheque-in service with a multiplatform campaign that features a cast of mythical creatures.
Spotted! Sport Chek heads to camp
MiC sits down with the company’s VP of marketing, Frederick Lecoq, to talk content and hockey at the BioSteel Camp.
Lucky Charms gets magically delicious at Fan Expo
The General Mills cereal brand has partnered with the Toronto-based event for the first time, to target adults by hosting a treasure hunt.
Ford Lincoln Mercury buys the top: Media Monitors
The car co had the most ad time in Toronto, while CTV bought big in Montreal, for the week of August 12 to 18.
Broadcasters bring fall hits to Fan Expo
Details on premieres and activations that Rogers, Shaw and Bell Media are bringing to this weekend’s event in Toronto, which is expected to get over 100,000 visitors.
Sasktel shows off its Rider pride
The communications company is encouraging fans of the CFL’s Saskatchewan Roughriders to show their love for the team in a new multi-platform campaign.
City of Toronto asks ‘WTF?’
The organization that represents Toronto’s historic sites is targeting millennials with an OOH campaign that also features its largest social media effort.
APTN reveals fall slate
The channel’s lineup includes new series like All Our Relations and season two of Arctic Air (pictured).
FX Canada unveils fall lineup
Returning shows like American Horror Story (pictured), It’s Always Sunny in Philadelphia and Sons of Anarchy are all back with new seasons this fall.
