Articles Tagged ‘Fuse Create’

Announcing the 2024 Media Innovation Shortlist

Winners will be announced at a gala affair on November 27.

Grenade takes over Toronto park with an OOH experiential stunt

With the country’s nutrition category fraught with competition, the U.K. protein bar brand is competing by going direct to fitness enthusiasts.

Spotted! CIBC opens an art exhibit at Pearson’s baggage claim

The bank is using the possibilities of travel to deliver on what has become a key brand value.

Spotted! Spider-Man takes over Yonge-Dundas Square

The activation begins a larger five-week media campaign to promote the film’s digital and physical release.

How Ricola is testing out its reinvention

Fuse and VMC are trying out a range of platforms the lozenge brand might not otherwise use as it tries to create relevance beyond cough-and-cold season.

People Moves: FUSE Create adds to media team

Plus, newly launched Quebecor Expertise Media makes a number of AD hires.