Articles Tagged ‘KFC’
IPG Mediabrands wins new business with Yum! Brands
Team Accelerate was created to lead all media strategy, planning and buying for KFC, Pizza Hut and Taco Bell.
KFC and KD partnership takes over Yonge-Dundas
The brands’ new campaign also includes paid social networks and influencers.
KFC makes its closing times a lot more visible
The brand’s new campaign repurposes the Colonel’s iconic bolo tie to advertise its summer hours.
KFC gets superstitious for hockey championship by re-airing 90’s ads
The spots were launched on TV, social media, OOH and in brand stores.
Initiative, Courage and Wavemaker win Best of Show honours at MIAs
Cathy Collier and Kevin Johnson were also recognized for their industry and agency contributions as Media Leaders of the Year.
True Media plans growth following multiple client wins
New and expanded mandates at the agency include Women Building Futures, Cenovus, KFC, Onlia and the Scarborough Health Network Foundation.
Spotted! KFC pays tribute to a fellow ‘king of buckets’
Ads congratulation Lebron James hit digital billboards 30 hours after he broke the NBA’s all-time scoring record.
BuzzFeed Canada launches homepage takeover product
KFC is the first client to use the new-to-Canada ad unit.
TSN, Sportsnet announce Raptors schedules
Intuit joins the ranks of Tangerine, Toyota and Burger King as a broadcast sponsor.
Wavemaker wins Yum Brands
The company behind KFC, Pizza Hut and Taco Bell will pair with the GroupM shop as it continues to increase its digital investments.
NBA Playoff season sparks national brand activations
Canadian activations range from prize packs to flights to rub shoulders with players at the NBA Awards.
A Calgary chicken joint’s U.K. media play
Top Chef Canada winner Nicole Gomes gets cheeky as KFC struggles overseas.
Mobile targeting: Where’s the line between cool and creepy?
Mobile ads served through public wi-fi and digital OOH are nothing new. But as technology improves and ad options increase, how much can scare consumers off?
NBA Canada brings AR to KFC stores
The association has also paired with Manchu Wok as part of its annual Chinese New Year celebrations.
Big Brother sponsors join the house
Details on how seven brands are taking part in the reality competition show.
