Articles Tagged ‘upfronts 2015’
CTV grows millennial viewership
The network posted its strongest primetime numbers in four years, according to its latest report, with The Flash coming in as the top new show for 2014/15.
Why CBC is going big on arts, digital for 2015/16
CBC execs on the reasoning behind some of the changes in its programming strategy, and on what is staying the same.
Upfronts 2015: CBC unveils 2015-16 slate
New to the pubcaster for the fall and winter season is an arts-focused cross-platform initiative as well as 11 new originals and 14 returning series.
Mindy Project stays put in Canada
Though moving to Hulu in the U.S., the show is staying on City next fall.
Upfronts 2015: Is bigger better?
With Rogers Media and Shaw Media both changing their strategies this year, MiC checks in to ask whether the big presentations are still necessary.
CTV adds drama with U.S. acquisitions
The channel has announced the addition of four U.S. dramas for fall, also landing variety show Best Time Ever and Sleepy Hollow for CTV Two (Blindspot pictured).
Blog: The future of TV is programmatic tech
Exchange Lab’s Nikki Hawke on the current barriers to programmatic TV, and why the industry needs to move forward in order to avoid playing catch-up on the platform.
2015 Upfronts: Back to the future
IPG Mediabrands Canada SVP Inese Korbs returns to the NYC upfronts after several years away. She finds the game is the same… so much so that even The X-Files is back.
Upfronts 2015: CW knows what millennials want
Victoria Morris, director of trading at Mindshare Canada, on the CW’s short and sweet new slate and savvy digital strategy.
Upfronts 2015: CBS doesn’t mess with a good thing
Victoria Morris, director of trading at Mindshare Canada, on her pick for the network’s next big hit, and which of the two new comedies are actually funny.
Upfronts 2015: ABC stacks its mid-season
Carolyn Froude, director at Maxus Canada, on ABC’s new slate, including reimagined versions of The Muppets and Uncle Buck.
Upfronts 2015: Fox gets funny and brings back the spooky
Victoria Morris, director of trading at Mindshare Canada, says Fox has a hit on its hands with Scream Queens, and excitement is building for the relaunch of The X-Files.
Upfronts 2015: NBC adds drama for fall
Carolyn Froude, director at Maxus, rounds-up the new shows, including why she sees good things for Blindspot.
Blog: TV as the great connector
Michael Neale, chief commercial officer at MediaCom Canada, on why this year’s upfronts should focus on TV as a connecting system, not just as a ratings platform.
