Articles Tagged ‘WestJet’

Spotted! A smile goes a long way
Air Miles Canada is inviting its customers nationwide to smile for the chance to win travel prizes, or get their faces on digital billboards.

Westjet changes ‘up’ its magazine
WestJet Magazine has been cleared for takeoff as the airline rebrands its in-flight magazine.

Leveraging real Christmas joy: MiC’s Holiday Tour
Denneboom’s Leslie Krueger, UM’s Shelley Smit and Maxus Canada’s Ann Stewart on Christmas activations from WestJet, Sainsbury’s and the Portable North Pole.

What’s on TV? All WestJet, all the time
The airline has bought an entire channel on Rogers cable that will air destination videos and behind-the-scenes travel clips.

City and WestJet team up for Disney contest
The expanded partnership will see Breakfast Television and Cityline broadcast live from Walt Disney World and bring a plane full of fans to Orlando with WestJet.

Microsoft launches Ads in Apps, industry responds to Do Not Track
Reps from Xaxis and Maxus voice their concerns regarding DNT in IE10, and information on where Canadian clients can place ads in Microsoft Windows 8.

Spotted! WestJet brings a taste of New York to Toronto
Ambassadors dressed as the Statue of Liberty and King Kong were seen on the streets this morning handing out flight tickets to NYC.

The 100 most social brands: report
The 2012 report from agency Headstream names Canadian companies WestJet and Blackberry as two of the top social brands this year.

Dell and WestJet team up for experiential marketing campaign
Business travellers test out the brand’s computers through Try + Fly Lounge and in-flight experience

WestJet targets business travellers
The airline launches a national campaign that details what makes it stand out from others in the market.

MAOY Silver: Media Experts stays ahead of the curve
The agency flies into second place, with a Silver for its work with brands like WestJet, Telus and Mini.

TBWA takes off with WestJet
The agency replaces Taxi, with Media Experts staying on as the media AOR.