Val Maloney

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Articles by Val Maloney

SlimCut Media moves towards completed views


IAB Canada president Sonia Carreno weighs-in on the value of cost-per-completed-views, as the media co introduces it to its private marketplace clients.

Corus stations switch from CBC to CTV


The CRTC has approved the request to switch the Ontario stations over to CTV programming from the CBC.

GroupM pacts with BuzzFeed


The global deal will give the media management company preferential rates and access to creative and data from BuzzFeed.

Brands step into the ring with Much Digital Studios


Puma gets boxing, Bell goes back to school and Virgin Mobile showed the VIP side of Osheaga in the MCN’s inaugural set of brand activations.

CRTC calls for Aboriginal radio stations in major centres


Aboriginal Voices Radio, which currently serves the markets, is appealing the revocation of its licences.

The Globe flips out with Mercedes


The paper reformatted its back pages as part of a new campaign from the luxury automotive brand.

Zoom Media goes niche

Out Of Home

The OOH digital media company has rebranded to focus exclusively on its network of fitness signs across Canada.

Former Exchange Lab director lands at Jones Media

DigitalMobilePeople Moves

Neil Houston is now the company’s director of programmatic and media buying.

Western Living launches fresh look


The magazine has expanded its size and reconfigured its content with the refresh launching for its biggest issue of the year.

Steven and Chris to end following Sabados’ exit


The co-host released a statement Friday around the show’s future following the death of Christopher Hyndman earlier this month.