Xaxis names new global lead
Nicolas Bidon has been named president of GroupM’s programmatic arm.
Sportsnet posts a noteworthy November
Scott Moore, president of Sportsnet and NHL properties at Rogers on the assets that propelled the brand last month.
M/SIX takes on media for the University of Waterloo
The agency is beginning work with a new print and digital campaign that launched last month.
NFL continues fight for sim sub
The league’s Canadian managing director has written to the U.S. Ambassador to Canada.
Promoted Pins open to Canadian brands
Global head of sales Jon Kaplan on the new ad options and why he doesn’t see the platform as a social media site.
Blue Ant Media signs with Oboxmedia
The deal means Blue Ant Media will be representing ad sales for Oboxmedia’s network of sites across Canada.
Forget cat videos, long-form is king for millennials online: report
Rob Young, SVP at PHD Canada, with some of the highlights of this year’s IAB Canada CMUST study.
Toronto/Montreal game beats previous MLS record on TSN and RDS
Wednesday night’s MLS Eastern Conference Championship was up 35% over the previous record.
Dentsu Aegis Network acquires S+E Sponsorship Group
The sports and entertainment consultancy will be rebranded as MKTG and integrated into the global network.
GroupM integrates data offering with new platform launch
The media investment group has announced the global launch of [m]PLATFORM.
Sun Life Global Investments expands focus with Cirque deal
CMO Lori Landry on why the company chose this partnership to expand beyond B2B marketing.
Layoffs, restructuring at Rogers Media’s English-language titles
The media company has implemented a new organizational structure that leans more heavily on digital.
Bell Media on turning the legacy ship and shuttering OTA transmitters: CRTC hearings
The media co’s representatives pushed for across-the-board parity in regulations on day two of the CRTC’s English hearing.
Rogers to close LOULOU, revive Châtelaine
Despite interest from buyers, LOULOU magazine is closing, as the media co announces other changes to its French-language publications.