Val Maloney

Contact Val by sending an email to vmaloney@brunico.com

Articles by Val Maloney
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Havas Media Canada awards partners at open house

GM Maura Hanley said the third annual event helps the agency decrease staff turnover and boost client retention.

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AToMiC Awards deadline is this Friday

This year’s awards jury will be co-chaired by executives from marblemedia, Lg2 and Maxus Canada.

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Humour, co-creation key to reaching Gen Z with ads: study

A new study from Kantar Millward Brown analyzed reactions to ads across three generations.

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A night for ladies to show off their balls for charity

Ovarian Cancer Canada rebrands its flagship fundraising event following the success of its mass campaign.

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Canadian digital video viewing growth to slow in 2017: report

A maturing market shows signs of only 1.3% growth by 2020, according to the recent eMarketer report.

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Industry orgs call for game time simsub reversal

With less than a month until the Super Bowl, the industry organizations seek a reversal or delay from the CRTC on decision.

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Failure not an option for Godfrey

The Postmedia president and CEO said government assistance could provide the “runway” the media industry needs to bridge the gap between print and digital.

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Postmedia revenue down for Q1

A 21% drop in print advertising revenue was the main factor behind the decline.

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Pattison signs on with Edmonton’s growing ICE District

The OOH company is the exclusive ad sales partner for the downtown entertainment district.

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Instagram unveils Snapchat-esque Stories ad unit

Facebook has brought ads and measurement insights to the disappearing content feature.

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Ryan Fuss moves to Sortable

The former Vice Canada CRO has joined the Waterloo, Ont.-based ad tech company to accelerate its growth.

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Rogers Radio goes live for new deal with Air Transat

Daily spots are part of a one-year deal between the travel company and KiSS 92.5.

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Reader’s Digest Canada blows out 70 candles

Publisher Karin Rossi said the magazine’s ad revenue is tracking ahead of plan for the fiscal year to date.

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What Mishmash Media sees in L’actualite

Eric Albert, VP of investments with company owner XPND Investments on how the former Rogers Media title fits into the growing company.