Val Maloney

Contact Val by sending an email to vmaloney@brunico.com

Articles by Val Maloney
ikeaKingStWarm

Spotted! A transit shelter that keeps you warm

Ikea Canada has brought the feeling of being wrapped in a blanket to a Toronto OOH ad.

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OMD tops the Gunn Report

The media network had the best overall media award performance in 2016.

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Grammy’s up on City

Sunday night’s show was watched by an average audience of over two million.

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Canadians trust search engines more than editors: study

Edelman’s annual Trust Barometer tracks Canada’s declining faith in media, businesses and government.

jimMeyer

GroupM adds a North American CMO

Jim Meyer has joined the company in the role, tasked with defining the media group’s benefits in the market.

maritimeEdit

New magazine celebrates luxurious side of East Coast living

Maritime Edit was born from a gap in the market seen by magazine industry veterans James and Pamela Mullinger when they moved from London.

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CBC/Radio-Canada unveils new sports sales and marketing team

Adam Mitchell has been named director of sports partnerships under the new structure.

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How Go RVing Canada made its way onto the Food Network

Details on the RV organization’s sponsorship of Chuck & Danny’s Road Trip.

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Blundell out in Sportsnet 590 The FAN change up

The station has introduced a new morning show in a bid to return to an all-sports format.

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Molson, NHL and Sportsnet partner on VR program

The beer company has sponsored a series of six hockey games that will be broadcast in VR.

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Super Bowl ad recall up, but U.S. feed fared better: report

Budweiser was the brand with the highest recall, according to numbers from Toronto-based Solutions Research Group.

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Corus signs with Sharethrough for branded content

The deal is the evolution of in-house testing by the media company.

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Experts weigh in on Super Bowl ads and Canadian value

Pundits pick their faves and debate the value for Canadian brands buying around the game if simsub holds

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Mediabrands gets social with new division

Details on the new unit, which will be headed up by Tessa Ohlendorf in Canada.