Val Maloney

Contact Val by sending an email to vmaloney@brunico.com

Articles by Val Maloney


Class action lawsuit filed against Bell

Mobile

The lawsuit relates to allegations stemming from Bell’s now-cancelled Relevant Advertising Program.



YouTube updates TrueView

DigitalMobile

The company is making the unit available on its DoubleClick marketplace, and adding increased interactive options.



Keith Pelley leaving Rogers Media

People Moves

The Rogers Media president will step down from the post this summer for a gig leading a global golf tour.



The Globe means business this spring

DigitalMobilePrint

Publisher and CEO Phillip Crawley on how its new iOS app will be different from La Presse+, and what’s changing in the Report on Business section.



Spotify expands in-service ad options

DigitalMobile

The music streamer is rolling out playlist targeting, with the ability to reach people based on their demo, music preferences, or time of day.



Parlez-vous Next Issue Canada?

DigitalMobile

The platform is launching a French version next week, updating its app, and adding 20 Quebec-based titles.



Air Miles puts beacons on Rexall runways

MobileOut Of Home

The loyalty co has rolled out beacon testing Ontario and Alberta Rexall locations, reporting over 90% open rates on offers to date.



La Voix closes on a high note

DigitalTelevision

The series’ exceptionally strong ratings in Quebec have earned it a fourth season renewal.



The Big Bang Theory takes the week: Numeris

Television

The comedy was the most-watched single night program for the week of March 30 to April 5.



Data Dive: Does TV make you hungry?

Research

New statistics from IPG Mediabrands on the platforms that consumers use most to inform their grocery purchasing.