Val Maloney
Honda Dealer Association buys the top: Media Monitors
RadioThe car co bought the most airtime in Toronto, while Mondo Uomo took the most ads in Montreal, according to the latest report.
MediaCom wins Formula E account
Account WinThe media agency will be responsible for the inaugural season of the electric Formula car racing series.
Guinness marks a new launch
Out Of HomePrintTelevisionThe Diageo brand is bringing Guinness Black Lager to Canada.
Global marketing outlook rises in May: study
ResearchThe boost is the fifth in as many months, according to the latest report from Warc.
Montreal Connected hosts unveiled
TelevisionThe sports magazine show, which will air on Rogers Media’s new City Montreal channel, kicks off on May 30.
Oboxmedia to represent Songza
DigitalMobileThe media co’s president tells MiC about advertising opps on the music service, including custom playlists.
Space breaks record with Doctor Who finale
TelevisionThe season finale bested the previous ratings record held by the show.
Aegis Media Canada names CSO
People MovesSasha Grujicic has been promoted to the new role effective immediately.
Shoppers Drug Mart launches summer campaign
DigitalOut Of HomeThe retailer’s big summer push includes a contest, in-house brand promotion and customized in-store program with 31 vendors.
Chatelaine celebrates 85 years
DigitalPrintRadioTelevisionThe Rogers Media magazine’s publisher tells MiC about plans to mark the milestone, including a radio presence coming soon.


