Val Maloney

Contact Val by sending an email to vmaloney@brunico.com

Articles by Val Maloney
lcboPopUp

Spotted! The LCBO opens its first pop-up

The liquor retailer creates an educational experience in downtown Toronto.

wonderbraPopUp

Spotted! Wonderbra gets personal

The Hanes brand built on its strategy of getting closer to consumers with a Toronto pop-up shop.

lesAffairesCampaign

Les Affaires states its purpose

A new campaign seeks younger readers for the multiplatform publisher.

CFTeamCanada

Why Cadillac Fairview is teaming up with the Olympics

Company SVP of marketing Jason Anderson on why the unusual sponsorship deal matters.

sadyMagendran

Social brand business growing at Blue Ant Media

The company has hired Sady Magendran as managing director for its Blue Ant Plus division.

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TLN brings national sales in-house

The media company has hired Graeme Mackrell as the first national account manager under the new structure.

captivateElevator

Captivate sees spending shift as it celebrates 20th anniversary

SVP of advertising and Canadian GM, Barb Huggett, talks about the company’s plans for its milestone year.

scottMitchell

Vistar Media opens Canadian outpost

The tech company, which connects consumer location data with digital OOH advertising, has opened its first international office and hired Scott Mitchell as the Canadian sales director.

divine

Evolve Media reworks its flagship female site

EVP Walder Amaya on how Divine.ca’s new editor means a return to the site’s roots.

Copied from Playback - Copied from Media in Canada - Copied from Playback - Copied from Media in Canada - tvShutterstock

Carrier targets women with new TV buy

The heating and air-conditioning systems company has shifted its targeting in a new buy with Active International.

flourPowerGusto

Flour Power leads Gusto’s fall lineup

The show is the first original focused on baking for Bell Media’s food channel.

footballShutterstock

ICYMI: DAZN addresses criticism of first broadcasts

Plus, DAC Group expands to Spain, Game of Thrones breaks specialty records and more.

cossetteMedia

Cossette Media adds to leadership team

The agency has hired Wes Wolch as its chief strategy officer.

sheKnows

SheKnows Media signs with Ideon

The female-focused media company operates sites including Stylecaster and BlogHer.

harleyCommonGround

Harley-Davidson rides into primetime on Discovery

A digital series celebrating the brand’s anniversary in Canada has been turned into an hour-long documentary.