Shift2 puts itself into the story
The branded entertainment agency behind Carmilla and V Morgan is Dead’s next project is focused on the subject it knows best.
AB InBev launches global review with eye on consolidation
The company has confirmed that Canadian incumbent IPG Mediabrands will be participating in the review.
IPG Mediabrands adds chief data and marketing tech officer
Arun Kumar moves to the global role from his most recent position as global president of Cadreon.
Sandy Di Felice joins Dentsu Aegis as CMO
Why the network has tapped a longtime automotive exec for the newly created role.
The Kit gets into events with Connect
The Star Media Group title is targeting those interested in breaking into the beauty and fashion industry with the new conference.
Former Initiative exec targets senior leadership gap with new launch
Sarah Ivey has launched Agents of Necessity, which has posts in Toronto, New York and London.
CBC retains Initiative
The pubcaster has signed a new contract with the IPG Mediabrands agency following a review.
New morning show for Toronto’s Indie88
Long-time 102.1 The Edge host Josie Dye is joining the independent radio station.
Spotted! Corus brings human curling to the street for Big Brother Canada
A March break stunt at Toronto’s Yonge-Dundas Square promotes season five of the show on Global Television.
How Scotiabank’s foray into storytelling fared
Details from the brand on Heroes of Hockey Day in Canada.
Bell Media signs with Influicity
The deal makes Bell Media the first Canadian broadcaster with access to the influencer program.
Ancestry digs into Canada’s history with CBC
Details on the brand stepping into branded vignettes with the pubcaster.
Five new brands step into the Top Chef Canada: All-Stars kitchen
Monogram is back as a returning sponsor for the reality show, which bows on April 2.