Val Maloney

Contact Val by sending an email to vmaloney@brunico.com

Articles by Val Maloney


Toronto Star is most read newspaper in Toronto: NADbank

DigitalMobilePrint

The Torstar paper posts the most print and online readers, according to the latest report from the measurement company.



Lamar Advertising partners with Imagi Outdoor to expand reach in Quebec

Out Of Home

The deal means Lamar will now have OOH reach in 140 markets across the province.



Globe and Mail launches pilot native ad program

DigitalMobilePrint

Andrew Saunders, chief revenue officer, talks about the project, which is running in partnership with GE.



Corus adds Lynn Chambers as VP

People Moves

The former Totem and TC Media VP will be responsible for all aspects of client marketing in TV sales at the company.



Halifax’s The Chronicle Herald drops NADbank

DigitalMobilePrint

The president and CEO tells MiC why the paper is changing its measurement model.



RDS to see audience double for Montreal Canadiens’ playoff push

Television

Patrick Jutras, SVP of sales for Bell Media in Quebec, tells MiC about the sold-out sponsorships and plans for next year when the channel no longer has NHL rights in the province.



Ford Lincoln buys the top: Media Monitors

Radio

The car co bought the most radio ad space in Toronto and Montreal for the week of April 7 to 13.



Toronto Raptors see broadcast boost

DigitalMobileSponsorshipTelevision

Numbers from Sportsnet and TSN are up, with S&E Sponsorship president Brian Cooper on how the team’s playoff presence will boost the game on a national scale.



Cundari to launch new media model

People Moves

The agency is expected to formally launch the new offering, which will be led by Luke Moore, this fall.



Big Bang Theory is back on top: BBM Canada

Television

The CTV laugher had the most viewers for the week of March 31 to April 6.