Articles Tagged ‘Astral Out-of-Home’

karine moses lead

Bell Media changes Quebec, OOH leads

Karine Moses and Debbie Drutz are both taking on new roles within the Bell Media sales department.


Sico shows its true colours to promote new app

The paint company engaged in its third yearly campaign to promote its selection of paints at Réno-Dépôt, this year incorporating digital and social.


Astral expands underground network in Montreal

The out-of-home company has brought HD, backlit digital screens to Montreal’s Metro for the first time following its acquisition of Metro Media.

Momentum Hi Res

Astral launches data-driven OOH product

The advertising company will use data from frequently updated services like Google Maps to create campaigns that are in the context of people’s everyday lives.

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Astral’s interactive screen strategy

Jordana Fatsis, VP of sales, on how the OOH company launched its latest offering.

OOH Day 2 (1)

Astral’s weather campaign wins the day

The OOH company was one of several winners across seven categories at the Ad Club of Toronto’s annual Out of Home Showdown yesterday.

Ottawa Airport

Astral wins Ottawa Airport contract

With this win, the OOH co has grown its transport portfolio and will replace the airport’s current ad infrastructure with 100% permanent digital screens.

Meet you at the Top

Spotted! Meet you at the top (of the CN Tower)

CN Tower has teamed up with Astral Out of Home to run an interactive transit-shelter campaign to drive people to the city’s tallest building.

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Bell Media revenue down in Q2

Ad revenues are down for the company’s media business, but parent co BCE posted a 25% increase in profit.


Astral boosts OOH presence in Montreal transit hubs

The new Reseau AMT Digital Terminus network spans three transit stations serving Montreal.


Astral ups mural presence in Toronto

The company now has eight times more large-format murals in the city following an acquisition from Strategic Outdoor.


4K screens hit Toronto streets

Astral will start rolling out its network of 40 digital faces on Nov. 10.

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Spotted! Mark’s steps into transit

The retailer is aiming to raise awareness around its footwear lines by literally putting its shoes on display.

BELL MEDIA - Astral Out-of-Home Acquires Macdonald Outdoor

Astral Out-of-Home acquires Macdonald Outdoor

The acquisition starts the company’s expansion of digital screens in Alberta.


Bell Media unveils new OOH column design in Montreal

The Astral Out-of-Home division unveils distinct digital and static displays designed for the Quartier des Spectacles cultural hub.