Articles Tagged ‘TSN’

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Scott Moore on Uninterrupted’s new TSN deal

CEO Scott Moore and CCO Vinay Virmani discuss the strategy to lead with an exclusive partner with multiplatform capabilities for their diverse content slate.

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The Grey Cup is looking up

With a higher AMA and reach, how does Canada’s big game compare to the Super Bowl?

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Five years later, TSN’s BarDown is all grown up

The digital and social brand is now signing on sponsors in its own right and expanding into events.

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ICYMI: Corner Gas Animated reupped, TSN re-signs Bob McKenzie

Plus, Christian streaming platform Castle scraps its paywall and embraces a subscription-free model.

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TSN partners with All Elite Wrestling

AEW Dynamite will air weekly on both linear and digital platforms featuring stars like Kenny Omega and Chris Jericho.

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Sportsnet, TSN finalize regional hockey schedules

The two networks will split coverage for most of Canada’s teams – but after a big year for basketball and tennis, other sports are nipping at hockey’s skates.

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Bianca Andreescu makes more tennis history

The teenage tennis champion gave TSN a ratings boost that left Canadians wondering what our national sport really is.

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Advil inks partnership with TSN’s Digital SportsCentre

TSN’s Instagram-only sports news show brings Advil Mini-Gels on as presenting sponsor with broadcast and digital promos, customized feature content.

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Nathalie Cook returns to TSN as VP

Cook, who spent three years as president at Cimoroni & Company, will oversee production and digital strategy at the sports network.

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Tim Hortons ups media spend for Special Olympics program

For its second year supporting the Global Day of Inclusion, the QSR is looking to drive awareness with paid media (and a donut).

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Fall TV: What’s new and next in ad opps

They say content is king. But it’s about much more than just the shows. Network execs break down changes being made in the ad buying process.

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Raptors rake in the views for broadcasters, social media, brands

TSN and other networks broke records with Game 6 audiences, while Twitter and other brands have been quick to activate.

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Visa creates custom FIFA content with TSN

Pledging its dedication to female athletes, the financial company has developed vignettes featuring Christine Sinclair to run on digital and linear.

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TSN, Canada Football Chat partner on new prospect game

The inaugural CanadaFootballChat.com Prospect Game is part of an aim to bring national exposure to high school football.

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ICYMI: P&G cites more agency cuts in Q3

Plus, MightyHive makes a global acquisition and TSN launches a new podcast.