Bree Rody
Snap can now sell ads through Shopify
Canadian businesses using Shopify’s platform can now buy and manage their Snap ads on the same platform where they manage their online shops.
ICYMI: P&G cites more agency cuts in Q3
Plus, MightyHive makes a global acquisition and TSN launches a new podcast.
Cairns Oneil ups its digital prowess
The independent agency has hired Robin LeGassicke, who has worked on the client, agency and media sides.
Canadian NHL teams bring the ratings for round one
Homegrown teams have since been eliminated, but not before drawing in big numbers.
Canada picks its Young Lions
Agencies from the GroupM, Omnicom and Vision7 families all made the podium.
Even with a $3 billion legal hit, Facebook makes big Q1 gains
The company pulled in an all-time high of $14.9 billion in ad revenue.
NCIS wins the week: Numeris
Drama, both scripted and unscripted, ruled the top-five this week.
Canadian media tops Warc rankings
Via Rail has continued its international hot streak.
Snap results lead to a good day on the markets
The social media platform grew its users, beating some expectations.
NHL announces record number of Canadian partner Playoff activations
New partners this year include Esso and Kruger.
Uber Eats expands on its basketball strategy
A new partnership with TSN will see the meal delivery app capitalize on the country’s growing appetite for basketball.
Broadsign acquires Ayuda
The Montreal-based OOH marketing platform is looking to fill gaps in the static and classic OOH space.
How does e-sports’ reach compare to traditional sports?
Vivintel’s new research shows that there’s opportunity for the sportiest of advertisers to embrace their inner gamers.
Oikos changes up the media plan for new campaign
Why the yogurt brand decided to lessen its buy on TV and social this time around.
TheScore’s revenue, users dip slightly
Users, however, are logging on more than they have in the past.
- Some GroupM Canada senior executives have left the agency
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
