Bree Rody
Media, marketer semi-finalists announced for Young Lions
The winning teams, who will represent Canada on the world stage, will be announced at the upcoming CMDC Summit April 24.
Dentsu study reveals a ‘digital paradox for brands’
The heaviest digital users are also the most protective over the data that brands crave.
DAZN snatches Premier League rights
Canadian SVP Norm Lem says exclusivity and multi-sport offerings will be a major driver of subscriptions going forward.
Verizon adds OOH to programmatic offering
The option launched today in Canada and will include inventory from Clear Channel, Zoom Media, Captivate and Broadsign.
Cineplex ups D-Box, ScreenX offerings
The premium offerings bring in higher ticket revenues, as well as new ad opportunities for the company.
Rouge Media heightens focus on age-restricted categories
VP David Perruzza says the cannabis industry, in particular, will benefit from the newly formalized offering.
Growth in Canada’s digital spend will plateau: report
According to eMarketer, video is driving a major boost in display spend. On the traditional side, TV remains stable.
What 2019 has in store for digital ad spend
A new study by eMarketer shows that digital will now take the lion’s share of global ad spend, but growth is set to slow.
Corus acquires Kin Canada
The two companies have had a long history, dating back to a $12 million investment in 2014.
MightyHive taps former Quebecor VP to lead new office
Alexandre Hénault will head up the Quebec market as the consultancy looks to expand its scope.
OLG knocked out of the top spot: Media Monitors
The Honda Dealers Association purchased more than 1,700 spots in the Toronto market.
Spotted! Adult Swim makes Rick roll
It’s not a dimension-hopping spaceship, but it’ll do.
M32 Connect updates its ad offering, exec ranks
Co-founder Mo Kahlain on the company’s name change, new brand positioning and new management structure.
ICYMI: An unconventional win for Mindshare
Plus, the AdClub taps Canada’s youngest talent.
People Moves: Bell Media, Wavemaker and more
Plus, LinkedIn staffs up its Canadian sales team.
- Some GroupM Canada senior executives have left the agency
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
