Bree Rody
Rogers grows its media, overall revenue in Q4
Despite various cost efficiencies during the quarter, media expenditures were also up.
Verizon Media, BuzzFeed announce layoffs
Cuts at Verizon would affect approximately 7% of its workforce, while BuzzFeed is looking to shed 15% of its staff.
Matthew Logue to step down as MKTG president
After 10 years with the agency that has been acquired, quadrupled in size and brokered major deals, Logue says it’s time to move on.
RBC returns to the training ground
This year’s program will include more tour stops and a final competition in Calgary, allowing for more potential content.
Blue Ant Media presses play on gaming division
The partnership with Toronto-based Enthusiast Gaming will open doors for advertisers across categories, says VP Greg Trought.
Young Sheldon reigns victorious: Numeris
Big Bang pulled in a smaller average audience than its prequel series.
Pay TV popular, but viewed as ‘supplemental’: study
A new study by TiVo shows that most people combine OTT and TV, but view them differently.
TSN zeroes in on Canadian stories
After seven years, the popular docuseries will return to the airwaves.
With attribution top-of-mind, search dollars increase: study
Plus, according to Warc, voice is expected to play a bigger part in the customer service experience.
Inside Meridian’s $30 million naming deal
The venue currently known as the Sony Centre will soon have a new name.
Kin Canada grows its team, ups its cross-platform ambitions
Head of international Rick Matthews says it’s looking for more opportunities to cross-polinate and deepen relationships.
Food Network brings all-stars together in new series
The airing of Buddy vs. Duff coincides witha national free preview for Food Network.
Linear and online content mix well: study
According to the Media Technology Monitor, nearly half of Canadians consume a healthy diet of both traditional and digital media.
Sarah Ivey on why P&G’s new model spells opportunity
Splitting work between in-house and outside agencies may not be the scariest thing, says the Agents of Necessity top chief.
TSN adds digital ‘day pass’
The announcement was made one month before the start of March Madness.
