
Streaming is mainstream. Has your media mix caught up?
From immersive home screen takeovers to interactive formats, Roku’s connected TV is opening new ways to reach and engage audiences – even those who pay to avoid ads.
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Hamilton Tiger-Cats and Porter Airlines sign partnership
The airline will launch a number of brand initiatives and fan experiences as it becomes the team’s official carrier.

Buy-Canadian sentiment is growing and here to stay: survey
In-store displays and TV ads are the most trusted platforms for reinforcing Canadian identity, the poll found.

Cineplex’s longtime president and CEO to retire
Ellis Jacob has led the company since 2003.

Reese’s celebrates Thunder’s NBA win with DOOH push
The campaign tips off by introducing OKC player and Montreal native Luguentz Dort as the new brand ambassador.

Toronto.com relaunches as hyper-local lifestyle site
The Torstar-owned platform’s ad formats will include digital display, pre-roll, programmatic, newsletter and sponsored content.

Corus’s Q3 revenue drops 10% as ad revenue falls
TV revenue decreased by 11% while radio revenue fell 1%.