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Slice acquires TBS reality show King of the Nerds
The series sees 11 people compete in teams and on their own to see who’s the biggest geek.
Blog: Mindshare’s Heather Dawson on her first trip to CES
The digital director takes MiC through her first trip to the Las Vegas-based show.
The Verdict: Tourism Calgary tweets haute couture
The tourism board used a social media-exclusive campaign culminating in a Twitter-inspired dress to raise the city’s profile as a fashion destination.
Rob Farina on Astral’s radio plans for 2013
The media co’s EVP of content and platform talks ad sales, digital growth and bringing Humble and Fred back to the airwaves.
Mercedes-Benz lands new VP of marketing
Former Australia Pacific general manager Gavin Allen will take over from Marc Boderke who has been promoted to VP sales and marketing in Japan.
Hockey returns Jan. 19
Details on who has which games in the shortened season, which kicks off this Saturday.
CTV Evening News Weekend tops Christmas week ratings
The news program reached 1.463 million viewers, while CTV’s Wednesday evening movie was the top daily program with 941,000 viewers.
Rogers Media to launch City Montreal on Feb. 4
The conversion of Metro14 Montreal comes as the near-national network rebrands as part of a national marketing makeover (Seed pictured).
Digital technology drives OOH growth
OMAC chairman Michael Reha weighs in on the future of out-of-home advertising and how it has changed over the past 15 months.
Postmedia revenue drops in first quarter
The media co’s losses were largely due to drops in print advertising revenue.
Blog: Four key takeaways of CES
From updates to the connected home to natural user interfaces, UM’s VP of digital Rebecca Shropshire shares her thoughts on the marketer trends at this year’s show.
CTV’s Phil King on staying on top in Canadian TV
“I know how competitive [Keith Pelley] is, and he’s lit a fire under City and Rogers Media,” King said of new-found battle in Canadian primetime.
Dx3 unveils keynote speakers
The Toronto-based digital marketing event will feature Blue Ant Media’s Michael MacMillan and Mountain Equipment Co-op’s David Labistour, as well as a new debate session format.
Corus takes over operations of iVillage Canada
The media co has deepened its partnership with NBCUniversal and will rep the ad inventory for the network of women’s lifestyle sites.
CBC buys big: Media Monitors
The pubcaster bought the most airtime in Toronto for the week of Dec. 31, 2012 to Jan. 6, 2013.
