Articles Tagged ‘Corus’
Snapchat partners with So.da on new digital originals
The social app has also formed a separate partnership with Ticketmaster to help users find entertainment content.
OLG creates a branded content series for the sports betting market
Over 800 pieces of content are being produced to help elevate the experience for sports fans and guide Proline players through their picks.
HGTV brings Canadian Propane Association back as a sponsor
The industry group will incorporate the fuel into the second season of Rock Solid Builds to show it is for more than just barbecues.
Corus continues to grow ad revenue in Q1
The company attributed growth to the strength of its fall TV schedule and momentum behind StackTV.
Corus enlists TV and radio properties to promote MacGruber
What debuted as a streaming show is airing linearly in Canada, so the company is using Showcase and Q107 to spread the word to a bigger audience.
Unifor urges CRTC to maintain funding for Global news
Canada’s largest private-sector union asked that Rogers be mandated to continue Shaw’s funding of the Corus network, instead of diverting it to City.
Corus hires first head of environment and sustainability
Sheila Ritson-Bennett will work across lines of business to advance to company’s ESG strategy.
Rogers tells CRTC Shaw deal is necessary to compete with global streamers
The company also said the acquisition will help build CityTV in Western news markets and invest in more coverage of Indigenous communities.
ICYMI: Canada’s Drag Race to return for third season
Plus, Twitter roles subscription tier out to more and Corus backs a U.S. streaming service.
Corus ends fiscal with big boosts in ad revenue
The company also reported that new approaches to selling TV ads now make up 34% of the revenue they generate.
Discovery+ to launch in Canada
The ad-supported tier will maintain the company’s focus on ad-light, engagement heavy viewing experiences.
Spotted! Dr. Death hits the streets
Corus is promoting this weekend’s premiere with a mobile truck aimed at grabbing attention in Toronto.
Corus promises brand opportunities with ET’s weekend expansion
The one-hour ET Canada Weekend debuts Sept. 18 with Sangita Patel tackling hosting duties.
Lifestyle gurus look to extend brands via licensing deals
Kin, Corus’ influencer division, has teamed with Nelvana to add another partnership to layer to building creators’ brands.
Corus extends a digital content partnership into linear TV
Appleton’s “Hidden Gems” series is not only running on male-centric Complex, but broadening its reach with programming blocks across three Corus networks.
