Articles Tagged ‘Globe and Mail’

Greg Doufas upped to C-suite at Globe
The publisher has realigned two executive roles as it increases its focus on data-driven consumer insights and events.

Online news gains ground: MTM
How news consumption is changing for Canadians, and where newspapers fit into the equation.

Photo Gallery: Globe Media Group’s relaunch party
Foosball, small nibbles and electropop were on offer as the Globe celebrated with advertisers at a party on Thursday night.

RBC maps a retirement plan with the Globe
The G&M comes out with a retirement-focused product and RBC launches a national campaign targeting the same demo.

Reader’s Digest and Globe and Mail tops with Canadians
The inaugural combined report from Vividata, released alongside its launch, shows that the magazine and newspaper have the highest average readership.

The Globe Alliance bags Hearst representation
With the addition of Hearst Digital Media to its portfolio, the network’s new lifestyle and entertainment division is aimed at building custom executions for brands.

Natalie McDuff joins the Globe and Mail
The national newspaper has hired McDuff to lead its Montreal sales team focusing on its style brands.

The Globe flips out with Mercedes
The paper reformatted its back pages as part of a new campaign from the luxury automotive brand.

Apple News launch signals new era of content-based partnerships
The app will rely on human curators and algorithms to collaborate in curating aggregated news.

Inside the ad opps on the Globe’s new app
Details on goals for the reworked version, and the new ad options that will be launching on the platform next winter.

Globe Alliance expands millennial reach
The group has signed with Elite Daily, representing Canadian advertising for the site.

Globe and Mail has highest circulation in Canada: AAM
The paper had the highest average circulation for the past six months, with La Presse reported as having the most digital editions.

The Globe means business this spring
Publisher and CEO Phillip Crawley on how its new iOS app will be different from La Presse+, and what’s changing in the Report on Business section.

Why the Globe is launching an Apple Watch app
The media co’s key considerations when designing the app, and how it fits into the Globe‘s overall mix of products.