People Moves

Time well spent: a 30-year retrospect
After three decades in the business, Sheri Metcalfe reminds us that despite advancements, there are universal truths maintaining media’s pivotal role in advertising and marketing.

Elevent taps Lemmon as chief commercial officer
The sponsorship specialist is growing its footprint outside of Quebec to expand to Toronto, the U.S. and Europe.

Nextdoor hires head of international to fuel growth
Plus, Mediabrands brings on a new manager of communications for Media Experts, and Narcity builds up its sales team.

Caroline Bergeron joins Horizon Media to oversee digital and data solutions
The newly created role is positioned to manage the rollout of advanced technologies, including the agency’s connected marketing platform, Blu.

Dentsu Canada taps Breton and Hart for client-centric roles
The newly-created positions bolster the agency’s media and integrated solutions teams

Tug adds head of biddable media to leadership team
Schekina Israel has been hired to lead a growing team and add to its data expertise.

Big changes at Vision7 as Sheri Metcalfe steps down
Brooke Leland will step into a co-leadership role at Jungle as its co-founder pursues new opportunities.

HMG Canada taps Vardon for top spot
Noah Vardon departs Cossette Media’s The Greenhouse, taking on the new post effective immediately and will serve on the agency’s North American executive leadership team.

Inuvo launches AI programmatic solution in Canada
The company’s SSP predicts the “why” behind purchase-path behaviour, rather than the people making the purchase.

Cogeco Media appoints new president
Caroline Paquet, former VP at Videotron, is taking the helm at Cogeco’s radio subsidiary.

People Moves: Courtemanche joins Wildbrain board
Plus, Broadsign announces promotions.

Adapt Media expands OOH inventory
The place-based provider relaunches and redoubles its efforts in both OOH and DOOH.

CBC hires Hisham Ghostine to lead sales and Olympic partnerships
Following a brief stint at Torstar, the adtech veteran joins the broadcaster to lead sales and represent Olympic partnerships.