Articles Tagged ‘Samsung’
CBC/Radio-Canada reveals first Olympic partners
Canadian Tire Corporation, Visa and Samsung are amongst the partnerships the pubcaster has confirmed for the Winter Games so far.
Ad Week Blog: Then, now and an exponentially different tomorrow
Tech expert Shelly Palmer tells the industry crowd we are only at the “baby beginnings” of the tech changes to come.
Samsung teams up with Speed Skating Canada
The brand is now the national partner of team Canada’s short track program and will activate with branded content featuring the athletes.
MediaCom wins Agency Network of the Year at M&M Global Awards
The agency picked up the top prize for the fourth time in the past five years, with Samsung and PHD also taking accolades at the ceremony last night.
Aux partners with Samsung on anniversary issue
The Blue Ant Media-owned digital music magazine will work with the brand on an eight-part branded content series, profiling emerging global artists.
Blog: Mobile World Congress moves from the handset to mobile computing
Juice Mobile’s CEO Neil Sweeney wraps up the week, saying Samsung leads the way with innovative launches in Barcelona.
Blog: Rollout of m-commerce platforms on a global scale
Details on MasterCard’s plans to expand its PayPass mobile wallet and Visa and Samsung’s global partnership, live from the Mobile World Congress.
Samsung Psy(chs) up Canadians
The electronics company will debut the new Galaxy Note II smartphone next week with a free concert by the internet superstar.
Olympic blog: Beware the brand police
A Canadian marketer living in London, Steve McEwen kicks off his Olympic coverage for MiC with local talk of the sponsorship debate ahead of the Opening Ceremony on Friday.
Multiscreen devices to overtake set-top boxes by 2016: study
Research firm IHS says that Bell Media is leading the charge in providing pay-tv services on PCs, smart phones and tablets.
Olympic Consortium unveils its digital plans
The broadcast group tells MiC its digital side is more tightly integrated into plans for the London games than it was for Vancouver, as it launches online games with sponsors Air Canada and Samsung.
AToMiC: Guidestones targets online and mobile users, and brands
The interactive Canadian web series has worked with brands including Samsung, Pizza Pizza and Rogers Communications.
