Bree Rody-Mantha

Contact Bree by sending an email to brodymantha@brunico.com

Articles by Bree Rody-Mantha
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Alexa, lis-moi les nouvelles

Analytics firm eMarketer has upgraded its forecast for the Canadian smart-speaker market thanks to a key new skill.

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Italian tourism campaign shifts from B2B to B2C

Brand Grow has expanded the Tourism Board’s buy to OOH and digital, while still incorporating print to attract affluent lifestyle travellers.

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TC sells off a myriad of trade publications

Former company president Pierre Marcoux has established Contex Media to buy the titles and continue growing their events.

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Metrolinx eyes growth as a media property

The transit agency is looking beyond naming rights, mulling everything from co-branding to entertaining pop-ups.

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Spotted! Arterra shows its new wine’s roots

The Audacity of Thomas G. Bright intentionally made its debut in an unconventional place.

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W aims to age down with brand refresh

W has traded in its tea-stained orange look for a more vibrant palette, signifying its shift from outdoor and DIY to dramas.

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IPG Mediabrands continues global exec shuffle

Anthony Plant will the business unit responsible for one of UM’s biggest accounts, CPG powerhouse Johnson & Joshnson.

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What’s unique about Canadian sports streaming?

When it comes to online sports, there are riches in niches.

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Mobile video set to overtake desktop in Canada: Zenith

As the digital video ad market matures, growth in Canada’s ad spend will naturally slow into the single digits, according to Zenith.

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Sportsnet, TSN finalize regional hockey schedules

The two networks will split coverage for most of Canada’s teams – but after a big year for basketball and tennis, other sports are nipping at hockey’s skates.

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No Name says yes to largest campaign spend in 40 years

The Loblaw-owned brand is hanging a lampshade on its media buys, making the spots as conspicuous as possible.

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Bell Media ups Shannon Wells

A year of changes in Bell Media’s OOH and Quebec sales divisions have led to a promotion for the media sales veteran.

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ICYMI: Metrolinx pulls back curtain on GO sponsorships

Plus, Postmedia refinancing officially closes and Friends of Canadian Broadcasting call on leaders to change tax act.

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OMG Canada’s new certification bolsters digital capabilities

Omnicom’s agencies have demosntrated advanced knowledge of video and display on Google’s DSP, according to the digital giant.

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People Moves: Curate Mobile, Twitter Canada and more

Plus, as Influicity dives into the podcasting medium, it’s hired a new senior sales exec.