Articles Tagged ‘Pressboard’


Las Vegas adds video to Canadian content strategy

LVCA’s largest custom content campaign north of the border offers travellers a more interactive preview of the city.


The best branded content partnerships of 2016: blog

Pressboard lists 10 of this year’s most successful content campaigns from Canadian brands and publishers.


Pressboard moves beyond Google

The native content marketplace has created its own set of in-house attention metrics.


Pressboard nabs HuffPost Canada brand leader

The publishing marketplace has hired Anita Kapadia as its director of partnerships.


Pressboard opens Toronto office

The marketplace for brands and publishers has hired Jamie Harju as the lead of the Toronto office, appointing her director of strategy and partnerships.

Campaign - Read Analytics

Pressboard emphasizes readers with new metric

The Vancouver-based branded content marketplace has moved all of its business to a cost-per-read model as it moves out of beta.

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Pressboard to connect brands and publishers

The new ad platform seeks to connect brands with their ideal match in publishers through its sponsorship marketplace.