Dove Canada spotlights role models
The personal care brand has broadcasted a live-streamed event, hosted by Mandy Moore, to encourage positive role models for Canadian girls.
Fall TV: The next big thing on specialty
A breakdown of what’s gaining momentum on specialty networks, and the shows expected to be hits right out of the gate, according to TV execs.
Spotted! KitchenAid hosts a pop-up picnic
The PINKnic was held on Tuesday night in support of the Canadian Breast Cancer Foundation.
Casale Media launches a supply side platform
The Index Platform will supply advertising inventory to publishers, and launches with a map showing a percentage of the transactions happening in real-time.
The ROM brings dinosaurs to life
Working with Astral, the museum is using augmented reality across Toronto to promote its newest exhibit.
Tonight ups its game for male audiences
The commuter daily is looking to Toromagazine.com to fill a hole, providing more content for the men who read its news.
Remi Racine appointed as CBC/Radio-Canada board chair
The president and exec producer of Montreal-based indie videogame developer Behaviour Interactive will serve as chairperson for a five-year term.
John Hinnen appointed news VP for Rogers Media TV and radio
In the newly created position, the Rogers radio vet will oversee the direction for all Rogers TV and radio news brands nationally.
ABC and Global Television renew Rookie Blue
The fourth season of the Canadian drama about rookie cops is in development, with production set to start in Toronto on Aug. 20.
CTV, CBC Olympic bids too low for IOC
The Bell Media-CBC partnership dissolves after two bids for the 2014 and 2016 Games were rejected by the International Olympic Committee.
Fall TV: Primetime Battlegrounds
We called in some media insiders to pick the best bets and toughest fights across the new fall schedule.
Opening Act stumbles upon YouTube talent
The new E! reality show is giving average Joes and Janes the chance to perform on stage with major stars such as Nicki Minaj and Rod Stewart.
Spotted! McDonald’s gets real
The QSR has covered a transit shelter board in downtown Vancouver with larger-than-life fruity creative.
BMW launches the new M5
The auto brand is targeting art and design aficionados with a fast-paced yet slow-motion film to promote its new car models.
Next Media Stars: Charland remixes online for Loto-Quebec
The strategic digital planner at Carat makes interesting use of online video to promote a game that’s played in-store.
