Jason Furlano on what big tech innovations will affect marketing
From the watershed moment of wearables to an influx of DOOH, the MIQ sales VP weighs in on how brands will have to deal with all that data.
Sportsnet, Loblaw’s spread halftime cheer
Raps superstar Serge Ibaka will host a special dinner in lieu of commercials on the big Christmas Day game.
How will the industry remember 2019?
There were account wins, there were surprise agency moves and there were major acquisitions. Here’s what got you clicking this year.
ICYMI: A Cree-language podcast from CBC, Kinetic joins DPAA
Plus, Global announces new midseason originals and Lainey Lui launches on Crave
Karine Courtemanche on small victories and the big picture
On the last day of the MiC industry wishlist, the Touché! president discusses how to use the present to optimize for the future.
Supreme Court overturns CRTC’s Super Bowl simsub ban
Canada’s highest court ruled that the Commission “went beyond [its] power” by introducing the ban, which came into effect in 2017.
The beat goes on: What to watch for in 2020
From cannabis to journalism support, there are still plenty of unknowns going into 2020.
Spotted! Cadbury phone home
In lieu of a standard holiday campaign, the chocolate brand chose to phone in the effort – literally.
The Nice List: Media
From strategic sponsorships to chilling experiential, we picked the media campaigns that deserved some year-end kudos.
PHD Canada scores big with RECMA for pitches
Another Omnicom shop also had big bragging rights.
Phillip Crawley: “Advertising isn’t going to be your life-saver”
The Globe publisher admits that times are complicated – but there are ways to future-proof beyond advertising.
Dentsu ups Jacki Kelley to CEO Americas
Kelley, who joined Dentsu in the spring of 2019, succeeds Nick Brien effective Jan. 1.
