Evolve Media deepens Quebec expansion
Having signed on a host of new French-language sites, the media co has hired an account director to drive sales.
Riding the video wave
AOL’s 2015 video Industry report shows that buyers are increasingly shifting their TV spend to digital, with 64% saying they will up their mobile budgets for 2016.
The Big Bang Theory takes the week: Numeris
The American sitcom pulled in the most single-night viewers during the week of Oct. 26 to Nov. 1, 2015.
Ninja Turtles play with branded content
How Nickelodeon and Walmart are using an episodic online approach to promote the heroes in a half shell.
TVB adds a VP of media insights
Kathy Gardner is joining the association in the new position ahead of its upcoming rebrand.
Cineplex revenue up in third quarter
The company’s media division was also up for the quarter, led by higher showtime advertising sales.
BMO creates a social pause
The financial company is asking Canadians to share their minute of silence this Remembrance Day.
Spotted! Volvo goes 3D
The car company’s tech-heavy new vehicle is brought to market with an experimental 3D activation on screens that doesn’t require viewers to put on specs.
Much Digital Studios expands talent roster to 37
AmandaRachlee (pictured), SneakerTalk and Deej design are among the 15 creators the MCN has added to its slate.
Blog: The dummy’s guide to fraud detection techniques
Chris Williams and Ehsan Mokhtari explain the pros and cons of in-line and in-parallel processes for dealing with bots and spiders.
Glow’s shiny new rebrand
The Shoppers Drug Mart beauty pub puts a focus on bite-sized shareable content and a mobile-first approach for its online presence.
Canada Goose’s cinematic journey
How the brand has tapped Canadian film talent for its latest content strategy.
Inaugurating Canada’s largest vertical screen
Coca-Cola’s #MakeSomeoneHappy campaign launches on Cieslok Media’s newest digital addition to Yonge-Dundas Square.
CFL streams the post-season
The football league is streaming its playoff games globally on YouTube, a first for a North American professional sports league.
69% of Canadians watch YouTube content monthly: MTM
According to new numbers, one in three viewers on the streaming platform watch content at least once every week.
