Buick buys the top: Media Monitors
The car co bought the most radio advertising in Toronto for the week of Nov. 2 to 8.
Postmedia’s free daily rebrands
The publisher’s latest rebranding is of the free Toronto daily, with Ripley’s Aquarium of Canada as launch sponsor.
Cord-cutting up in first nine months of 2015: study
Numbers have jumped but continue to represent a small part of the market, according to a new report from Boon Dog Professional Services.
New ‘freemium’ food mag crosses the pond
Foodism Toronto is launching online later this month with plans to add a free print magazine next fall.
CRTC, NFB’s French-market discoverability event
The two organizations are co-hosting the second round of the pre-discoverability summit focusing on the French-language content market.
Blog: From the sidelines of the IAB Ad Ops summit
IAB Canada president Sonia Carreno boils down the top takeaways from the annual meet: ad blocking, pre-header bidding and the need for better compliance tools.
Justin Trudeau’s Twitter win
Canadian voters’ engagement on social platforms for the campaign shows how advertising around elections is likely to shift over time.
Bell Media to cut 380 jobs in Montreal, Toronto
The latest cuts will be across departments and will come at the start of next year in the two major markets.
ICYMI: Branded emojis, AAM signs with TAG
In case you missed it: Twitter Canada launched its first branded emojis, Magazines Canada is sending readers on romantic getaways and AAM has partnered with TAG.
GroupM commits to tech and data with new leader
Xaxis founder and CEO Brian Lesser is taking over the top role for North America.
Timing is everything for Vice linear channel
Rogers Media’s new president Rick Brace and Vice co-founder Suroosh Alvi on the potential for the Canadian outpost of Viceland.
ALCS decider wins the day: Numeris
The baseball game segment on Sportsnet had the most average viewers for the week of Oct. 19 to 25.
Viceland to bow in winter 2016
The TV channel is a product of the Rogers-Vice Canada partnership and will connect millennials with entertainment and issues of their time.
Media, overall revenues up at Quebecor
Revenues for the company’s media segment were up 21.3% to $226.5 million, with overall revenues also increasing 9.5% to $971.7 million.
Bell Media reports Q3 revenue growth
Despite increased operating costs, Bell Media posted a revenue jump driven by higher advertising and subscriber revenues.
