It’s confirmed: Amazon to buy Twitch for $970M in cash
The e-commerce company has swooped in to acquire the streaming platform for gamers that in the spring was rumored to be going to Google.
Rogers and Shaw take on Netflix with launch
The two media companies have announced Shomi, a subscription-based VOD service.
Food Network Canada focuses on its faces
The Shaw Media channel has put the final touches on a brand refresh with a new campaign coinciding with a free national preview for the channel.
Canada gets a national food magazine
Following the lead of the French edition, the English version of Ricardo gets cooking, with a goal of 50,000 subscribers in its first year.
Performance Content Group wins federal funding
Details from the company’s CFO Jake Neiman on what it plans to do with the money from the National Research Council of Canada.
PHD wins Tangerine
The bank’s CMO Andrew Zimakas on how the Omnicom agency can further establish the rebranded company into the Canadian market.
Orion Capital hires publishing veteran as president
Sally Preston joins the IPG Mediabrands division from her most recent role as publisher at Time Inc.
2014 Agency of the Year shortlists revealed
Did your shop make the cut? Check out which media, creative, digital and PR agencies stand a chance at being crowned at strategy‘s annual awards gala in October.
TubeMogul antes up against fraud with new partnership
The global video ad platform is partnering with Integral Ad Science to ensure campaigns are getting the correct impressions.
September issues: Elle Canada
Kelly Whitelock, general sales manager of consumer publications at TC Media, says sales plans are being pushed back and there is a fight for prime scent-strip placement.
CRTC proposes $30 basic cable, US Super Bowl ads
The regulator laid the table for upcoming Let’s Talk TV hearings in September with potential policy shifts that stand to gore Canadian TV’s fattest sacred cows.
BMO takes the top: Media Monitors
The bank bought the most advertising in Toronto for the week of Aug. 11 to 17.
City pulls Seed
After two seasons, City cancels the Canadian sperm donor comedy.
Streaming up in the air with Air Transat
The airliner is aiming for a different content approach at 30,000 ft with shows like its own Basecamp travel show now being available during flights.
Telus gives it away in Vancouver
The mobile phone company has partnered with Lamar Advertising to make free Wi-Fi available for transit-goers on three popular routes in the city.
