Articles Tagged ‘Metrolinx’

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Metrolinx uses Instagram’s new Reels to reach youth

Launched this summer, the short Reels videos may be a good way to reach the Tik Tok crowd.

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Metrolinx eyes growth as a media property

The transit agency is looking beyond naming rights, mulling everything from co-branding to entertaining pop-ups.

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ICYMI: Metrolinx pulls back curtain on GO sponsorships

Plus, Postmedia refinancing officially closes and Friends of Canadian Broadcasting call on leaders to change tax act.

Scotiabank-Scotiabank will be giving 20-000 free PRESTO Cards to

Scotiabank adds transit to its hockey plan

Pre-loaded Presto cards offer a natural tie-in for hockey fans, while promoting the bank itself, says CMO John Doig.

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Sony Music sings a duet with Metrolinx

The parties collaborated on two different playlists to promote their respective offerings of music and transit.