Articles Tagged ‘Canada’



TSN, Molson put pro spin on beer-league ‘sports’

Television

The Coors Light Games on TSN targets young viewers more interested in zorb croquet than CrossFit.



Amazing Race Canada takes the week: Numeris

Television

The CTV reality show pulled in to the top spot nationally for the week of July 13 to 19.



Pan Am Games’ CBC closer nets 2 million viewers

DigitalMobileTelevision

Overall, 63% of Canadians watched at least part of the event on CBC and Radio-Canada.



FIFA takes the week: Numeris

Television

The Women’s World Cup was the most watched single-night program for the week of June 22 to 28.



Team Canada scores big viewers

Television

Sunday night’s FIFA Women’s World Cup game was watched by a record 2.8 million viewers.



Local ads down, national up for radio: CRTC

Radio

The pubcaster has released a report detailing the 2014 results of commercial radio stations.



Magna, Zenith downgrade global ad forecasts

Research

Both companies have downgraded their ad revenue forecasts for 2015, with Magna predicting digital will overtake TV globally by 2018.



Personalized marketing needed to target millennials: report

Research

Almost three-quarters of Canadians surveyed said that they would disengage with brands that send out mass, impersonal communications.



MasterChef takes the week: Numeris

Television

The cooking show nabbed the most single-night viewers for the week of June 1 to 7.



FIFA Women’s World Cup opens strong

Television

Saturday’s opening match was watched by an average audience of 1.8 million, making it the most-viewed ever for the tournament.