Articles Tagged ‘Rogers Media’
Jays and hockey fuel Q3 gains for Rogers Media
The introduction of the World Cup of Hockey gave an early hockey boost to the quarter, but played a backseat to Jays revenue.
Guy Laurence steps down at Rogers
Former Telus president and CEO Joseph Natale will move into the top role at the company.
AAM validates Texture’s measurement system
The company has certified the tracking methodology for the online magazine service.
Ubisoft spies new doc with Vice Canada
The new two-part branded series seeks to reach a male millennial audience that over-indexes on ad-blockers.
More than 15 million Canadians saw World Cup of Hockey
An average audience of 2.2 million tuned in to see Team Canada take the top spot on Sportsnet.
Q&A: Why now was the time to flip the digital switch at Rogers Media
SVP of digital content and publishing Steve Maich gives the story behind Friday’s industry-shaking announcement.
ICYMI: Torstar chief’s plea to MPs, Molson Coors begins agency review
In case you missed it: John Honderich’s speech to Canadian Heritage, Molson Coors’ agency RFP and CF Eaton Centre’s new digital board(s).
Rogers Media overhauls magazine division
Multiple titles are going digital-only, while others are reducing print frequency, as the media co doubles-down online.
LG steps into the kitchen with Chuck Hughes
The partnership is a first for the brand, and will be activated across print and digital.
Blog: OTT video taking over in Canada?
MediaCom Canada’s CCO Michael Neale says regardless of the outcome of today’s FCC vote in the U.S., OTT video will remain on the outskirts of Canadian media.
Shomi to cease operations in November
The Shaw/Rogers-owned streamer is closing due to the changing online video marketplace and business climate, according to the company.
City now available on Apple TV
The media co is testing mid-roll ads and integrated branded content spots on the new video app.
What’s up with the World Cup of Hockey boards?
If you’ve noticed a new ad op during broadcasts, there’s no need to adjust your screen. The NHL is testing a digital layer during the tournament.
Steve Maich expands role at Rogers Media
The publishing lead is also now SVP of digital content.
Rogers Radio taps Shazam for a new kind of countdown
The media co has paired with the music app for sponsorable and localized music shows based on the songs listeners are searching for most.