Account Win
Touche! renews Hydro-Quebec mandate
The Omnicom agency will soon celebrate its 10th anniversary of working on the award-winning file.
Starcom wins Vistaprint for TV
Agency GM Christine Saunders says winning for a single offline media is increasingly common, especially for performance-based clients.
eBay picks a new global AOR
MediaCom Canada’s new account will complement its existing relationship with Kijiji.
Movember picks UM
As the men’s health charity aims for some serious growth (literally) this year, it’s aligned with a new agency.
Havas wins Metro, Food Basics in Ontario
Incumbent Touché! will retain the business in Quebec.
Corby picks Havas
The wine and spirit manufacturer is focused on business transformation through the new partnership.
iProspect wins BDO Canada
CEO Dan Kalinski says the business is already digitally savvy, but iProspect is now tasked with activating around the right data.
Exclusive: Horizon Canada expands team, wins DHX Television
The independent agency now boasts a team of 30 plus, focused on sustaining growth with clients, branching into entertainment sector.
Loopmedia wins the mandate for OCAD
Loop will handle traditional buying and other aspects of marketing, while agency Tug has partnered on digital buying.
Cue wins La Presse
The legacy Quebec publication, now digital-only, offers Cue its first foray into the Francophone market.
Carat wins Steam Whistle
Agency president Jeff Dack says the brewery is ready for the next stage of its lifespan, having recently expanded to a mass play.
Nestle consolidates Canadian media
GroupM will now handle both traditional and media for the CPG giant.
MediaTonik signs Ricardo and Les Affaires
The rep house has inked an exclusive deal with the two well-known Quebec brands.
Keurig Dr Pepper picks Initiative
the IPG Mediabrands shop has won business for the packaged food and drink giant’s U.S. and Canadian media.
UM wins Re/Max
The real estate company is on a mission to take a more tech-based approach to its marketing.
