Print revenue down almost a quarter for Torstar
Digital revenues also declined modestly, although susbcription is showing growth.
TTC wifi logins are up, but is that a win for brands?
Mindshare CEO Devon MacDonald and Havas Village CEO Alex Panousis on why nine million impressions doesn’t necessarily mean customers are engaging with ads.
Blog: Whose job is it to maintain and foster talent?
MediaCom’s Urania Agas on how clients can play just as much of a role in the development of agency talent.
Viewers love The Good Doctor: Numeris
Canadians tuned in to catch reality series’ as much as primetime dramas this week, while in Quebec ‘Tout le monde en parle’ draws viewers ahead of the federal election.
Bell Media gets exclusive rights to HBO Max programming
The play gives Bell Media the flexibility to bring programming to both its linear network and its Crave SVOD.
Amazon’s ad business grows
While the company’s profitability has continued to slow, ads are bringing in more revenue than ever and more video opportunities are around the corner.
Ad revenue up 17% at Google
Parent company Alphabet Inc. reported a 23% decline in profit driving down stock prices during after-hours trading, but ads continue to drive growth in overall revenue.
MightyHive hones data focus with two acquisitions
Datalicious and Conversion Works will bolster the consultancy’s first-party data capabilities as it works with Canadian marketers who want more control.
Pacific Content eyes expansion, hires former Last.fm exec
Former executive producer at Telus and CBC Music will focus on U.S. business, expansion of marketing strategy under new Rogers ownership.
Nissan takes the lead: Media Monitors
Domestic and foreign auto industries spent heavily in both Toronto and Montreal this week as retailers debuted in the top-five.
GroupM looks to the future in Canada
Is Canada’s TV market ahead of other countries? And is there really potential in TikTok to grow?
Podcasts drive Spotify’s Q3 growth
Increase of music listeners who are converting to podcast engagement ‘almost too good to be true,’ as monthly active users rise more than 30%
Does viewability translate to effectiveness?
A new study by Kargo found that just because an ad has all pixels on screen, that doesn’t mean all eyes are on the ad.
Are financial brands struggling with too much data?
New study looks at how the immense volume of data coupled with a lack of technology to process it has created more challenges than progress.
Zoomer makes a change at the C-suite
After four years of overseeing digital development Omri Tintpulver will now play a more active role in business development at the media company.
