Rogers goes back to the top: Media Monitors
In Montreal, Tim Horton’s continued to dominate the radio buying charts.
Village Media expands Rogers partnership to Ottawa
OttawaMatters.com launches with Rogers overseeing content and ad sales for the hyper-local news site.
Inside Wendy’s all-in Big Brother strategy
On top of in-show integrations, the QSR will be the first to try out a new Twitter Moments ad product.
Shiseido leverages Infinity Mirrors with unique sponsorship
An art-inspired retail product is now available at the Art Gallery of Ontario and nationwide at Hudson’s Bay stores.
Spotted! Disney’s ‘timely’ escape room
The film studio is putting families to t he task in order to promote the mystery- and puzzle-themed A Wrinkle in Time.
Facebook’s ‘breaking news’ label lands in Canada
U.S. tests show lifts in shares and comments, which the platform is prioritizing for content seeking a place in users’ News Feeds.
Committee recommends opt-in changes for PIPEDA
Industry groups are poring over 19 proposed changes to online privacy and data collection rules.
Netflix loses exec behind Anne, Alias Grace
Elizabeth Bradley, vice-president of content, leaves the streaming service today.
Eco Cab moves past the pedal with new branded vehicles
The Toronto company moves beyond pedicabs with experiential, branded low-speed electric vehicles.
ICYMI: Astral names Carte Blanche jury
Plus, Abacus snaps up a JWT VP.
Spotted! Spies on the streets in Toronto
Twentieth Century Fox Canada planted sparrows on downtown streets to create a sense of paranoia — and buzz for its latest film.
Twitter adds new user bookmark tool
A new tool lets users create a less-public archive for posts.
Trade deadline draws NHL fans to TSN’s channels
A 10-hour broadcast drew 1.8 million viewers overall and found more younger viewers than last year.
Spotify filing shows ambition for ad products
The company plans to bolster its offering to capitalize on the millions who opt for its free music steaming service.
Braun goes purely digital to hone in on moms
After years of leaning into traditional media, the company decided to switch up the game.
- Some GroupM Canada senior executives have left the agency
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
