Articles Tagged ‘Canadian Media’
Spotted! A smile goes a long way
Air Miles Canada is inviting its customers nationwide to smile for the chance to win travel prizes, or get their faces on digital billboards.
Spotted! Nike’s ‘moving’ OOH campaign
Nike is inspiring Toronto women to get active as summer approaches with a new OOH campaign in the city.
Calling all agencies, from creative to PR
Strategy’s Agency of the Year awards is open for entries, with names of cases due May 18.
Touche wins Cogeco business
The agency will work alongside Taxi on the account.
AToMiC Awards shortlist revealed
Take a look at the integrated campaigns that will be celebrated at next month’s award show.
Spotted! Game of Thrones pops up in Toronto
Bell Media continues its tradition of bringing Westeros to the fans with a pop-up shop on Queen Street West.
Photo Gallery: BCON Expo 2015
Shots from last week’s strategy and Playback-hosted branded content conference in Toronto.
BCON wrap: seven lessons on branded content
From how to work with The Onion to how to get your content shared, here are a few key takeaways from yesterday’s event.
Record number of Canadians named Cannes jurors
Ten Canadians, including Media Experts’ Penny Stevens, will sit on juries this year.
Spotted! ‘Architectural advertising’ meets automotive
On-site executions at the Montreal International Auto Show from Acura, Honda, Kia, Lexus, Mazda and Subaru.
Registration open for Young Lions and Young Marketers
Details on this year’s competitions, which will send winners to Cannes to represent Canada on the world stage.
Spotted! Shomi turns Yonge-Dundas Square purple
The streaming service is using the OOH campaign to drive awareness and launch a Twitter contest.
MiC’s Nice List: Best of 2014
From Kraft’s adorable shift in strategy to an anti-littering PSA that got yanked, the editorial team at MiC and strategy pick their favourite campaigns from the last 12 months.
Data Dive: The year’s most-tweeted events
How well do you know your 2014 trending topics? IPG Mediabrands puts your knowledge to the test.
What’s working, what’s gone, what’s next: mid-season TV
How are networks faring, and what do they have in store for mid-season?
