Articles Tagged ‘Instagram’
Sponsored posts rising in engagement: study
While superstars like Drake draw big love from fans, NewsWhip found that micro-influencers in niche verticals can bring more of a return.
ICYMI: Ad fires back over CRTC appeal
In case you missed it: Postmedia will use the money from its sold printing facility to pay down debt, Instagram Stories releases usage stats one year in and Will & Grace get more episodes.
Blog: The rise of Instagram Stories
Jonathan Davids, founder and CEO of Influicity, offers lessons on the format that’s taken over the social app.
Snapchat monetizes World Lenses, while Instagram jumps on the filter train
Snapchat has added a new option for advertisers on its World Lenses, while Instagram’s stories offering is now one step closer to Snapchat.
Most micro-influencers do fewer than five campaigns per year: study
New global data from Bloglovin’ shows that on most platforms, small-scale creators are charging less than $250 per branded posts.
Facebook introduces its own stories feature
Six months after launching a similar feature on Instagram, Facebook will now bring the 24-hour photo posts to its slightly older user base.
ICYMI: Buzzfeed drops the NewFronts, Astral launches eighth Carte Blanche competition
In case you missed it: One week after Yahoo’s pulling out of the IAB’s annual event, Buzzfeed has done the same, and Astral has added a new stipulation to its Carte Blanche competition.
Oikos targets hockey and music lovers for new launch
After targeting nighttime snackers last year, Danone Canada adds grains to its Greek offering.
ICYMI: Instagram adds carousel post options, and the (YouTube) Oscar goes to…
In case you missed it: Instagram updates its platform, YouTube’s second annual Oscars trailer ranking, FX and City’s mid-season premiere dates and more.
ICYMI: Letterkenny to ring in St. Paddy’s, Instagram Live goes all-out in Canada
In case you missed it: New Letterkenny special coming to Crave, Edelman’s Saeed Zaman has joined Sandbox and Canadian Instagrammers can now record live video.
Instagram unveils Snapchat-esque Stories ad unit
Facebook has brought ads and measurement insights to the disappearing content feature.
ICYMI: Facebook and Instagram get ‘snappy,’ Canada’s smallest TV station closes
In case you missed it: Instagram and Facebook have added new camera options including live streaming and facial filters, CJBN in Kenora will close in January and Bonnie Hillman has been named chair of SMCC.
New study shows Snapchat leads in social ‘stickiness’
New research from Solutions Research Group has found that the average age of Facebook users is 13 years higher than the average Snapchat user.
What’s hot on Instagram in Canada: Drake, Niagara Falls and #swag
The Facebook-owned platform, which has doubled in size in the last two years, has taken a look at what’s hot this year.
Online furniture retailer Article takes aim at market with first Instagram push
The Vancouver company turned to Instagram to promote itself, admitting that its category can be a little “sleepy” on social.
