Articles Tagged ‘radio’
Jim Pattison Group rebrands Q103 in Kelowna
The adult contemporary and top-40 station has pivoted to the 70s and 80s, targeting adults on the older side of the 25-to-54 demographic.
Air Canada stays on top: Media Monitors
The airline bought the most radio advertising in Toronto for the second week in a row.
Air Canada lands at the top: Media Monitors
Although Air Canada purchased the most radio spots, the highest category buyers in Toronto were car and truck dealer associations.
Go Transit pulls in at the top: Media Monitors
Although the regional transit service bought the most time for radio ads in Toronto for the week of Aug. 7 to 13, the biggest category buyer was the trucks, cars and auto dealership categories.
Local radio ad sales see steepest decline in five years: report
At the same time, national sales saw an increase, but the growth rate is slowing for that revenue.
Streaming music services growing in popularity: study
Plus, despite the global reach of online radio, listeners still prefer local content.
CRTC grants five new licenses for Indigenous communities
Following the launch of the new stations, the CRTC will initiate a review of its current Indigenous radio policy.
As alternative services gain popularity, radio remains dominant: study
The market penetration of both online radio and traditional receives have held steady over the past few years – but the heaviest consumers aren’t exclusive to one platform.
Corus Radio freshens up rebranded Barrie station with new host
Melanie Martin will join Big101.1 FM as its morning host as Corus finds its footing with the classic rock station.
Streaming is on the rise, but radio remains king: study
Nielsen Canada’s new Music 360 report found that radio rules in terms of time spent and overall penetration – but streaming services are on the rise, especially with millennials.
NLogic aims for efficiency with new radio buying platform
As part of an effort to bring more of its solutions in-house, the software company has unveiled a new tool that it says will tap the potential of radio.
Rogers to bring Sportsnet radio to Vancouver
The new station will feature live sports content from the Canucks and Jays, as well as the MLB post-season.
Canada to fall out of top 10 ad-spend markets by 2019: report
While ad spend will increase over the next three years, increases will be subtle, with digital and out-of-home advertising being the only areas of spend increase, according to Zenith.
Sears buys the top: Media Monitors
The retailer purchased the most radio advertising in Toronto for the week of Feb. 27 to March 5, while furniture brand Brault & Martineau took the top spot in Montreal.
West (Coast) meets east as Corus shuffles radio deck
A new two-hour evening slot in Toronto has been created to bring Vancouver host Willy Percy into the mix, and a permanent replacement has finally been found for former morning personality Dean Blundell.
