ICYMI: Rogers and Live Nation partner up, Google redesigns news tab
Plus, the Jim Pattison Broadcast Group adopts the Monarch ad sales platform for better data transparency.
M/Six names new president
Former Orion exec Tricia Allen joins the agency’s three-year-old Canadian office as it looks to further bridge media with creative.
Canadian attitudes toward love and AI
Havas’ Kirk Cavell examines how prosumers feel about tech and media in the digital dating world.
Engagement on Facebook grows: report
Activity is bouncing back after dropping off over the past two years, according to social media tracking firm News Whip.
Initiative Canada hires first-ever head of analytics
Six data analysts have also been hired following a recent restructuring of the agency and its focus.
Tim Hortons ups media spend for Special Olympics program
For its second year supporting the Global Day of Inclusion, the QSR is looking to drive awareness with paid media (and a donut).
Verdict: Consonant’s tiny pop-up gets big results
Consonant Skincare reimagined OOH with a small, but mighty, pop-up in Toronto’s PATH.
Omnicom posts organic revenue growth in Q2
The network beat analyst expectations, posting strong results in North America.
The Amazing Race Canada debuts on top: Numeris
The Women’s World Cup Final, as well as the Stampede Parade in Calgary and Canada Day in the Capital shake up summer viewership.
People Moves: Snap Canada, Postmedia and more
Plus, MiQ welcomes a team of new faces, while UM fills its newly created VP of finance position.
Will updates from social players draw influencers away from YouTube?
Twitter, Facebook, Snap and Pinterest look to attract content creators with new special features and monetization tactics.
Movati Athletic selects Cundari as MAOR
The Ontario-based chain of fitness and health clubs chose the Canadian agency after U.S.-based services didn’t meet the brand’s media needs.
TekSavvy TV rolls out across Ontario
The new IPTV service from TekSavvy Solutions piloted earlier this year in Chatham-Kent, Ottawa and Toronto.
Media Kitchen names new managing director
Sean McConnell was previously head at Performics Canada.
CBC firms up fall schedule
Battle of the Blades is slated for a September return, while Family Feud Canada will hit screens four nights a week starting mid-December.
- Some GroupM Canada senior executives have left the agency
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
