Articles Tagged ‘Elle Canada’
Parkinson Canada pairs with Elle to change perception of the disease
The “Swagger” campaign includes OOH, wild postings and a fashion spread featuring real life women.
National Bank wants to counter stereotypical financial advice for women
The brand partnered with several women’s magazines to promote investing and female financial freedom.
KO Média boosts readership in its three brands
Véro, Elle Québec and Elle Canada magazines are currently reaching 4.8 million monthly active readers.
Elle Canada readies a stylish year-long content series
The magazine is working with Julie-Anne Ho to showcase a different look each day for the next 12 months.
EllisPark.co brings Elle Gourmet to Canada
This marks the first time the magazine will debut in the North American market.
KO Media brings Elle Decoration to Canada
The interior design publication will be sent to existing Elle Canada and Elle Quebec subscribers amid a spike in local interest for the category.
Vanessa Craft talks TikTok
Elle Canada’s former editor joined the social video platform to bring more people to the table, expanding their audiences and her own.
Elle Canada shutters Toronto office, eliminates four jobs
The magazine will continue to operate, although editorial will be run out of Montreal with assistance from freelancers.
KO staffs up as its mission to rebuild Elle Canada takes shape
With a handful of new sales and editorial hires, the magazine brand’s new parent company envisions far more custom content in its future.
KO Media to take ownership of Elle brands
Acquisition said to ‘diversify’ Montreal-based company’s offerings that include VÉRO, di Stasio, Édition Papier and K pour Katrine.
TVA confirms layoffs at multiple publications
Operations for Canadian Living, Style at Home and Elle Canada will continue, but the former two will move to Montreal.
Elle Canada, Elle Quebec launch new retail strategy
Editor Julie Buchigner said the new custom content approach is indicative of modern editorial times.
Elle Canada is streaming its September issue planning session
The editorial planning session is designed to make the magazine brand more accessible to readers while promoting its September issue.
Elle Canada puts its best face forward with custom makeup collection
The TVA-owned beauty publication has partnered with Lise Waiter Cosmetics to create a custom makeup collection, a first for Canadian beauty magazines.
ICYMI: Fewer judges at Cannes Lions, new safety tools at Twitter
In case you missed it: Cannes Lions is dropping the number of judges in 2017, more muting tools come to Twitter and Elle Canada has a new editor-in-chief.
