Articles Tagged ‘Patrick Jutras’

Copied from Playback - Heartland

ICYMI: Mediabrands’ C-suite hire, Heartland’s return and more

Plus, Quebecor heads to the suburbs.

Quebecor 5

Quebecor takes its OOH programmatic

This year has been all about making the company a better destination for omnichannel plannin.

Notice of appointment_Pascal Tanguay

Quebecor adds new sales leader

The sales and media vet will work to optimize revenue across Quebecor’s multiplatform network.

QuebecorAdTeam

Quebecor bolsters digital ad team

The promotion of Jean B. Péladeau and Hugo Dallaire a preparatory step as the company expands programmatically, including in OOH.

Jutras

Patrick Jutras moves to Quebecor

Jutras will head up a newly-designed business structure as the company looks to position itself as a destination for omnichannel planning.

PatrickJutras_4573_HR

La Presse widens advertiser appeal with new sections

Arts et être and Inspiration sections launch Saturday, February 9

PatrickJutras_4573_HR

La Presse pivots to programmatic ad model

The Quebec media company is going programmatic and creating a “La Presse network” for advertisers.

karine moses lead

Bell Media changes Quebec, OOH leads

Karine Moses and Debbie Drutz are both taking on new roles within the Bell Media sales department.

LPP

La Presse zeroes in on digital with new contest

The media company is seeking attention for its digital edition with a new contest.

patrickJutras

La Presse nabs new sales lead from Bell Media

Patrick Jutras has been named VP of sales at the Quebec news company.

MTLCanadiens

RDS to see audience double for Montreal Canadiens’ playoff push

Patrick Jutras, SVP of sales for Bell Media in Quebec, tells MiC about the sold-out sponsorships and plans for next year when the channel no longer has NHL rights in the province.

LucSabbatini

How Bell Media’s sales department has changed since buying Astral Media

Luc Sabbatini, president of Bell Media Sales talks about the company’s new combined office, multi-platform sales and a changed compensation model for his team.

24CH_Fix_PrDVD

RDS to produce series with Montreal Canadiens

The broadcaster is working with the NHL team on 24CH, which will offer fans behind-the-scenes coverage of the entire Habs season on mobile, digital and TV.