Articles Tagged ‘PHD Media’

Strategy reveals the 2024 Media Agency of the Year finalists
The awards show will take place on October 30 at the Koerner Hall in Toronto.

Upfronts 2021: ABC/Disney unveils a new streaming ad unit
For day two of the U.S. upfronts, PHD’s Jeremy Johnston also highlights the broadcaster’s more representative programming lineup.

Upfronts 2021: NBC and Fox talk programming and ad formats
PHD Media’s Jeremy Johnston highlights NBC’s programming slate and Fox’s focus on innovative ad formats.

How to reach Canada’s eight million college football fans
With a surprisingly large audience, buyers should aim for frequency, look outside the game and think about virtual placements.

Tangerine goes to the movies
The digital bank has partnered with Cineplex to sponsor its discount Tuesdays and offer special perks, reaching young audiences.

Rogers Media brings FX to Canada
MiC asks media agency execs to weigh in on the deal, which aims to beef up the channel’s Canadian content.