Articles Tagged ‘Quebecor’

TVA Sports goes dark for some Quebec viewers
Quebecor went ahead with the threat despite receiving a pair of letters from the CRTC urging both sides to come to a swift resolution.

Bell, Quebecor carriage dispute escalates
Quebecor is reportedly set to pull its TVA Sports channel from Bell TV at 7 p.m today, coinciding with the first game of the NHL playoffs.

Cirque du Soleil ad comes to life with AR
The Quebec entertainment company wanted to add an interactive element beyond a traditional print buy with Quebecor.

Amidst media declines, Quebecor revenue hit $4.2 billion in 2018
The revenue came mostly from strong performance on the telco side.

TVA confirms layoffs at multiple publications
Operations for Canadian Living, Style at Home and Elle Canada will continue, but the former two will move to Montreal.

Quebecor adds a new programmatic lead
Jean-Sébastien Prénovost will assume the newly created position, which manages strategy and marketing for the media company’s programmatic solutions.

C-suite moves at Quebecor, Videotron
Jean-François Pruneau will assume the top spot at Quebecor’s affiliated BDU, and two senior team members are moving into the C-suite.

Quebecor promotes four amidst sales restructure
In January 2019, the Quebecor Advertising Network will go live, as the media company moves toward a more streamlined model.

Lise Watier, Quebecor launch multi-platform campaign
The campaign celebrates Lise Watier’s new spokesperson, Sarah-Jeanne Labrosse, and includes promotion from TVA publication Clin d’œil and Jean Coutu pharmacies.

ICYMI: Postmedia launches new series
Plus, a strike has been averted at the Globe, and Quebecor wants to reduce the carbon footprint caused by its production business.

Quebecor revenues up in Q3 despite media declines
The company’s revenues were mainly boosted by strength in the Videotron brand.

Quebecor extends STL partnership to 2034
The partnership will see Quebecor Out of Home manage advertising for more than 300 buses in the Quebec city of Laval.

Quebecor launches French-language audio platform
QUB radio, launching Oct. 15, will feature live radio programming and podcasts in French.

ICYMI: Facebook’s video acquisition
Plus, Quebecor has filed a motion against the Quebec Press Council.

Quebecor acquires Guide de l’auto
VP of digital content Mathieu Turbide says the acquisition was driven by a desire for more cross-platform content.