Articles Tagged ‘Wavemaker’

Wavemaker Canada adds to its executive team
A mix of hires and promotions are filling new roles in marketing intelligence, operations and client leadership.

Volvo is the first brand to try Cineplex’s new panoramic ad format
A more immersive version of an ad for the EX90 will project onto the side of theatres before Avatar screenings this month.

Wavemaker appointed AOR for Sun Life Canada
The financial services brand will continue to scale up its focus on digital media and marketing strategies.

Spotted! Bonterra’s art installation for a better planet
Kruger’s more eco-conscious brand turns its tagline into a habitat for plants and pollinators.

Wavemaker named global AOR for Audible
The agency’s offices in 10 countries will be working as part of a network delivering an approach tailored to each market.

Wavemaker Canada names new CEO
Coming from the software and IT world, Ryan Webber will also join GroupM Canada’s executive committee.

Molson is putting more media dollars behind Ultra
Primetime buys and the NHL playoffs are part of an effort to get more reach for the on-trend, “better for you” beer.

Starcom tops Canada’s 2021 media new business rankings
The total value of account wins in Canada was $835 million, according to COMvergence.

PHD and Sid Lee Media win Grand Prix at WARC Awards for Media
Air Transat’s “Vacation Intervention” campaign took the top prize in the Effective Channel Integration category.

Initiative, Wavemaker and Touche medal at 2021 AOY
This year’s virtual awards gala revealed the top three media agencies and Campaign of the Year.

2021 Media AOY Silver: Wavemaker’s chips fall into place
How the media agency’s “provocative planning” approach helped its clients through the last two years.

Wavemaker integrates Amazon’s audience API into planning
The partnership comes following last week’s ecomm-focused venture between WPP and Snap.

Wavemaker wins De’Longhi in North America
The assignment also covers the Braun and Kenwood kitchen appliance brands.