Upfronts ’19: CTV announces a dramatic slate of U.S. pickups
Besides gritty dramas like Stumptown and For Life, entertaining picks like Bob Hearts Abishola and The Masked Singer are also coming.
Big Bang takes its final bow at 5.8 million viewers: Numeris
Talk about going out with a bang.
FX outlines its summer plans
The Rogers-owned specialty net is hoping to strike gold once again with the return of Golden Globe-nominated drama Pose.
Gen Z loves screen time, but aren’t all impacted by influencers: study
Advertisers, marketing strategies will have to shift to reach this entrepreneurial generation with some old-school values.
What was missing from the U.S. Upfronts?
Horizon Canada’s Cobi Zhang on what the networks said – and didn’t say.
Should traditional broadcasters join the OTT party?
A report by Digital TV Europe shows that the future of OTT could involve a hybrid model.
Spotted! Danone declares a revolution
Like the invention of the wheel or landing on the moon, Danone’s new 100% natural yogurt is a game changer, bursting across Dundas Square.
iProspect wins BDO Canada
CEO Dan Kalinski says the business is already digitally savvy, but iProspect is now tasked with activating around the right data.
RBC grabs top spot from BMO: Media Monitors
Financial services were the biggest buying category in Toronto.
Bell Media announces renewals ahead of Upfront
Renewals include Disasters at Sea, The Marilyn Denis Show and Mighty Trains.
Index Exchange introduces changes to header bidding
Adaptive Timeout, one of the company’s promised innovations for 2019, optimizes speed and location to improve user experience and publisher revenue.
Inside Facebook’s plans for local Canadian news
Representatives from 11 different outlets will take part in a program to help better understand their places in the digital and social ecosystem.
Canadian agencies clean up at Festival of Media
Work for Canadian Tire, Expedition ElectrON and Oh Henry! helped Canadian agencies bring home the hardware.
2019 Agency of the Year deadline extended
Agencies now have until this Friday to state their intent to enter.
- Upfronts 2025: Corus leans into Canadian content and Peacock series
- Upfronts 2025: Rogers sets Canadian edition of The Price Is Right
- Upfronts 2025: Bell Media’s Crave and TSN bundles with Disney+ in Canada
- Reeb out at Corus, Gossling appointed CEO
- KitKat Canada urging Gen Z to take a break (from their phones)
