Articles Tagged ‘Kraft Heinz’

KD launches campaign on Reddit to introduce its new LTO

The media plan also includes ads in media and social networks, as well as influencer content.

Ricardo teams up with IGA and Kraft to promote new brand

The magazine will publish three exclusive recipes featuring the new products in a special summer insert.

Kraft scrapes the bottom of the jar for new campaign

The brand has fused AI and peanut butter scrapings into a novel partnership with SkipTheDishes to refill empty containers.

How Tims and Philly plan to reach morning commuters

The media plan supporting a team-up between the brands is built on intercepting office workers as they start the day.

How Kraft Heinz is leveraging digital for back-to-school

Programmatic ads and a social push are being used to promote a new platform for parents looking to save time and money.

How brands are reaching new audiences by way of Twitch

BMO, Kraft Heinz, Taco Bell and Shaw have found ways to leverage the platform to its advantage.

Spotted! Philly’s singing stairway to heaven

The Kraft Heinz brand takes a typical staircase wrap and turns it into an interactive experience.

Kraft Heinz turns Twitch into a streaming store for KD

Kraft Heinz let users exchange in-platform currency for its new Flavour Boosts as a way to show up where its target is.

Kraft Heinz revives What’s Cooking as a digital platform

The company’s data transformation continues, creating a destination for chefs to commercialize their audience and home cooks to learn.

Spotted! Kraft Heinz and Waze send ads to drivers stuck in traffic

The navigation app’s speed tracking lets Heinz target offers to anyone traveling at the same speed as its ketchup.

Spotted: Kraft Heinz keeps things slow

OOH focused on anything that tests your patience is part of a campaign centred on a website that intentionally takes forever to load.

Bell Media partners with Kraft Heinz to play across Canada

Kraft Heinz Project Play, a sporting initiative to improve facilities in Canadian communities, now in its eleventh year.

NHL announces record number of Canadian partner Playoff activations

New partners this year include Esso and Kruger.