Articles Tagged ‘Spotted’

One year into the pandemic, what have we learned?
Lauren Richards begins her look at the best practices leaders have adopted to improve their work and support their people.

Spotted: Kraft Heinz keeps things slow
OOH focused on anything that tests your patience is part of a campaign centred on a website that intentionally takes forever to load.

Speak up: How’s the media industry coping in lockdown?
To check the pulse of the nation, MiC has launched a survey on the professional and personal impacts of the pandemic.

Spotted! Goldfish gets big ads from tiny creatives
Spark Foundry and Zulu Alpha Kilo turn billboards into a fridge art gallery in phase two of the brand’s “#FeedImagination” campaign.

Spotted: A whole neighbourhood for lease
A busy Toronto shopping district shows what’s at stake for small business owners during the pandemic.

Spotted! Cineplex brings the movie experience to balconies
While the pandemic has exacerbated VOD trends, the theatre exhibition company wanted to remind Canadians of the magic of a movie experiences.

Spotted! The (space between) the media is a message
The Geneva Centre for Autism used more than just the transit boards to get its message across.

Spotted! A bus shelter becomes the big top
Whimsical entertainment giant Cirque du Soleil teamed up with Quebecor to permeate all aspects of the Montreal morning commute.

Spotted! Hershey’s gets nostalgic for Valentine’s Day
The brand’s two-day Union Station activation encourages love the old-fashioned way, with sweet snail mail.

Spotted! Harley Quinn hits the streets
To promote its new DC superhero story, Warner Bros. Canada brought facets of the film to fans with two Toronto activations.

Spotted! Brands can tickle the ivories at Metro Centre
Oxford Properties’ piano staircase, which was installed this summer, is now open to brands.

Spotted! Warner Bros and Innocence Canada send a message
To promote the film Just Mercy, the pair are drawing awareness to wrongful conviction with a real-life prison experience at Brookfield Place.

Spotted! Mucinex mucks about in Toronto
The over-the-counter brand invited Torontonians to get a few things off their chest in a cathartic way.

Spotted! Cadbury phone home
In lieu of a standard holiday campaign, the chocolate brand chose to phone in the effort – literally.