Blog: What’s your definition of brand safe?
Jonathan Davids, founder and CEO of Influicity, on the need to develop a brand safety guide before working with influencers.
CBC Sports gets pool side seats with four-year deal
The pubcaster will air FINA and Swimming Canada content through 2020.
CFL goes live with Twitter
The football league has launched the first live streaming show with Twitter Canada.
Fall TV: What’s all the complaining about?
Media industry experts air their grievances. Broadcasters respond.
Spotted! A sophisticated ice cream pop-up
Häagen-Dazs has its eye on young professionals, with tasting “flights” of ice cream and booze-infused dessert cocktails.
The&Partnership, Cossette strike partnership on Telus
The as-yet-to-be-named unit will integrate media, digital, creative and more, baking on what it says is an increased demand for multidisciplinary agencies.
Three weeks at the top for America’s Got Talent: Numeris
The reality competition show held the top spot for the week of June 12 to 18.
Blog: What is left of the programmatic TV promise?
Cundari Media’s Luke Moore asks if the data and software solution will ever become a material possibility in the Canadian market.
Rogers launches new drive-time radio shows in Vancouver
In a quest for greater ratings, the Jack 96.9 team is enlisting established hosts with strong followings to boost its listeners.
What’s the reality of the VR market?
There are 200 companies working in the virtual reality space in Canada, with more than 300 content projects on the go, but distribution and financing remain problematic, according to a new report.
Revenues, profits up for Corus in Q3
Subscriber gains in its TV business helped the Toronto media co on its way to posting consolidated revenues of $461.1 million in its latest financial report.
Star Touch to shutter next month
After missing reader and advertiser goals, Torstar will shutter its tablet app at the end of July.
NYT focusing on subscribers, not ads, in Canadian push
The media co’s president of international, Stephen Dunbar-Johnson, on its success in Canada to date.
Spotted! Nescafe targets Queen West millennials
The brand’s café is a stunt to introduce a new demo that loves hanging out in coffee shops to a homemade cup o’ joe.
Virgin Mobile takes the top spot: Media Monitors
The mobile telco remained at the top of the list for the week of June 19 to 25.
