Articles Tagged ‘Alastair Taylor’

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How agencies are retaining (and attracting) new talent

Improving the industry’s visibility, helping staff find their strengths and being proactive about a healthy culture are among the priorities for executives.

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Publicis names David Rusli chief strategy and data officer

The agency has combined its data and strategy capabilities as one business function to take a more human view on analytics.

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Christine Saunders named president of Starcom

Saunders’ appointment comes following the promotion of Alastair Taylor.

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Is OOH still relevant?

A panel discussion during The Ad Club’s OOH Day finds the medium is embarking on a period of growth, as digitization forces the industry to redefine itself.

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Publicis Media names Alastair Taylor CEO

The former Spark Foundry CEO will head up Canadian operations for all brands.

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Publicis to merge Blue 449 and Spark Foundry

This marks the second major identity shift for Spark, as it seeks to scale itself on a global market.

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Starcom, LinkedIn and more join forces for internship program

Four interns will float between Starcom, Tapped Mobile, LinkedIn and Zag Bank to learn all the components of an RFP.

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Spark Foundry Canada appoints managing director in Montreal

Véronik L’Heureux will help expand the brand’s presence in Quebec.

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Mediavest Spark rebrands as Spark Foundry

A new name meant to be the last phase of a big transition for the Publicis Media agency.

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Fall TV: What’s all the complaining about?

Media industry experts air their grievances. Broadcasters respond.

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The industry issue Alastair Taylor wants to tackle as CEO of Starcom

In addition to providing stability to the company’s top office, the new leader wants to dig into this industry issue.

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The thinking behind Molson Coors’ brainy TSN campaign

How the beer brand, sports network and MEC used brainwave research to develop its fantasy football campaign.

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MEC’s prescription for a successful 2015

What are the next steps for TV, data and e-commerce? MEC Canada’s Alastair Taylor distills his agency’s trend report.

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Alastair Taylor named Pauchuk’s ‘right hand’ at MEC

The former SVP and managing director has been promoted to a new role at the agency.

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The Super Bowl Ad Challenge kicks off

CTV and CMA’s contest is now accepting entries with one of the year’s premium advertising times on the line.